Article Per Year (5 Year)
p-Index From 2021 - 2026
0
P-Index
This Author published in this journals
All Journal Deiksis
Eva Nurul Chandra
Unknown Affiliation
Humanities Languange, Linguistic, Communication & Media

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
CODE - SWITCHING OF ENGLISH IN THE ENTERTAINMENT PROGRAM OF SARAH SECHAN SHOW IN NET TV Eva Nurul Chandra; Risa Mufliharsi
Deiksis Vol 7, No 03 (2015): Deiksis
Publisher : Universitas Indraprasta PGRI, Jakarta, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (350.327 KB) | DOI: 10.30998/deiksis.v7i03.648

Abstract

The main purpose of the study was to identify the code – switching that used by Sarah Sechan in the entertainment program of Sarah Sechan Show in NET TV episode “ Joe Taslim “ and “ Coky Sitohang”. What are the factors that can influence the presenter in using code-switching to her quest . Qualitative study based on participant observation, recording technique and note – talking. In this study, reserchers found 2 ( two ) kinds of code-switching, such as : methaporical code-switcing and situational code-switching.Key words : Code-switching, Entertainment program, Sarah Sechan.
MEANING ANALYSIS OF ENGLISH SLOGANS ADVERTISEMENT Eva Nurul Chandra
Deiksis Vol 5, No 01 (2013): Deiksis
Publisher : Universitas Indraprasta PGRI, Jakarta, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (294.311 KB) | DOI: 10.30998/deiksis.v5i01.458

Abstract

This study intends to analyse the text meaning of the slogan. As we know, the usage of the word in slogan text is so meaningful. Sometimes the meaning of the word in slogan has a figurative meaning and commercial purposes. The writer uses 30 kinds of English slogan as the object of the research, 7 slogans come from the advertisements that serve a service and 23 slogans come from the advertisements that serve a product. In this research, the writer uses the qualitative method. The collected data of English slogans advertising from the English newspapers or English magazines are analyzed qualitatively based on related theory or approaches, such as Semantics and stylistics.From 30 kinds of slogan, the writer finds 7 slogans that not contain a figurative language. Usually the producer uses an ordinary word in making their slogan. So the meaning can be understood from its denotation. There are 8 slogans that use hyperbole as a figurative language in order to describe the product.Key Words: Slogans, advertisements, figurative meanings, semantics, stylistics
Co-Authors Risa Mufliharsi