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All Journal Khidmah Nusantara Rechtenstudent Journal
Muhammad Ali Wafa
Fakultas Syariah IAIN Jember
Environmental Science Law, Crime, Criminology & Criminal Justice Social Sciences

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Strategi Branding Desa Berbasis ABCD: Optimalisasi Pemanfaatan Media Sosial bagi Masyarakat Desa Cumedak Tamam, Badrut; Abdul Majid Khan, Hassan; Nurhasanah, Siti; Nazidah, Hosin; Annurrohman, Shodiq; Azzahra Putri Fadjar, Hana; Tria Vanda Sari, Vanneza; Firjatullah, Muh Fawwaz; Maharani, Alifia; Fatimatuzzahro; Tajuddin, Ahmad; Ali Wafa, Mohammad; Robit Azizi, Mohammad; Azzah Faiqoh, Amalia; Haniful Khair, Muhammad; Haivih, Yusbitul
Khidmah Nusantara Vol. 1 No. 2 (2024): Februari 2025
Publisher : CV.RIZANIA MEDIA PRATAMA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69533/etzb7195

Abstract

Perkembangan teknologi informasi dan komunikasi telah membuka peluang besar bagi masyarakat desa dalam memanfaatkan media sosial untuk berbagai keperluan, termasuk peningkatan kesejahteraan ekonomi. Pengabdian ini bertujuan untuk menganalisis strategi optimalisasi pemanfaatan media sosial dalam membangun branding desa guna meningkatkan daya saing dan kemandirian ekonomi masyarakat. Pendekatan yang digunakan dalam pendampingan ini adalah metode Asset-Based Community Development (ABCD), yang dipilih karena berfokus pada penguatan potensi lokal dan sumber daya yang telah dimiliki oleh desa. Metode ini diterapkan melalui lima tahapan, yaitu discovery (identifikasi aset dan potensi desa), dream (perumusan visi bersama), define (penentuan strategi pengembangan), design (perancangan program implementasi), dan destiny (tahap keberlanjutan dan evaluasi). Keberhasilan branding desa sangat bergantung pada sinergi antara pemerintah desa, komunitas lokal, serta generasi muda yang memiliki keterampilan digital. Oleh karena itu, pelatihan pemasaran digital, manajemen usaha, dan literasi media sosial menjadi aspek krusial dalam mendukung efektivitas strategi ini. Dengan penerapan branding yang optimal dan berbasis potensi lokal, Desa Cumedak berpotensi menjadi desa mandiri yang berdaya saing serta mampu menciptakan pertumbuhan ekonomi yang berkelanjutan.
Implementasi Khitbah Berbasis Takzim pada Pesantren Salafiyah Syafiiyah Asyhariyah Curahlele Balung Jember Muhammad Ali Wafa
Rechtenstudent Vol. 2 No. 2 (2021): Rechtenstudent August 2021
Publisher : Sharia Faculty, Kiai Haji Achmad Siddiq State Islamic University of Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35719/rch.v2i2.58

Abstract

The pre-wedding process such as the true sermon should not escape the seriousness of the bride and groom. One form of seriousness is to ask for advice and even the involvement of local religious leaders, as was done by students at the Salafiyah Syafiiyah Islamic Boarding School Asyhariyah Curahlele, Balung, Jember. The reason for the students is not only looking for blessings, but also a form of reverence for Kiai. The uniqueness of the khitbah system based on reverence for the Kiai at the Islamic Boarding School needs to be studied based on Islamic law to get the essence of the concept, so that it is clear then the law of its implementation. By using field research, it was found that the khitbah system at the Salafiyah Syafiiyah Islamic Boarding School Asyhariyah Curahlele, Balung, Jember is a form of voluntary reverence. Based on the caregivers and alumni of the Pondok, it was found that the Kiai's role was passive in carrying out the sermon at the Salafiyah Syafiiyah Asyhariyah Islamic Boarding School. That is, the kiai places himself as an intermediary between the preacher and those who will be preached and does not intervene and even force his students to accept their opinion. Based on this explanation, the practice of khitbah with the intermediary of a Kiai does not violate Islamic law. Islam itself stipulates that it is permissible for sermons to be carried out using intermediaries, so that the Kiai's involvement in this matter is legal according to Islamic law, because the Kiai is the intermediary. The reason for the santri receiving the khitbah for reasons of reverence for the Kiai is that it is permissible, because what is a valid requirement is the approval of the candidate and the candidate's family, related reasons have never been included in Islam.
Co-Authors Abdul Majid Khan, Hassan Annurrohman, Shodiq Azzah Faiqoh, Amalia Azzahra Putri Fadjar, Hana Badrut Tamam FATIMATUZZAHRO Firjatullah, Muh Fawwaz Haivih, Yusbitul Haniful Khair, Muhammad Maharani, Alifia Nazidah, Hosin Robit Azizi, Mohammad Siti Nurhasanah Tajuddin, Ahmad Tria Vanda Sari, Vanneza