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KONSEPTUALISASI METAFORA DALAM RUBRIK OPINI KOMPAS: KAJIAN SEMANTIK KOGNITIF Baiq Haula; Tajudin Nur
RETORIKA: Jurnal Bahasa, Sastra, dan Pengajarannya Vol 12, No 1 (2019)
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (783.978 KB) | DOI: 10.26858/retorika.v12i1.7375

Abstract

Conceptualization of Metaphors in the 2018 Kompas Opinion Rubric: Cognitive Semantic Studies. This study aims to reveal the types of conceptual metaphors in Kompas opinion writing in 2018. This type of research includes qualitative research that is descriptive analysis. The method used in this study is the Agih method with advanced techniques for Direct Elements. The results showed that the ontology metaphor was dominantly found in writing opinion rubrics compared to structural and orientational metaphors. The author of opinion transfers more of the construction of his abstract ideas into objects that have physical properties. The characteristic of metaphor found that metaphor is associated with nature, such as shipwreck, collapse, storm sweeping, farming, and blowing. Image schemes depicted from the concepts of dominant metaphors represent the concept of existence. 
METAFORA KONSEPTUAL DALAM RUBRIK TEKNOLOGI KORAN ELEKTRONIK KOMPAS Fathiyyah Sekar Widiasri; Tajudin Nur
Kajian Linguistik dan Sastra Vol 5, No 2 (2020)
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (270.094 KB) | DOI: 10.23917/kls.v5i2.11057

Abstract

This article employs a cognitive semantic analysis with the aim to describe the types of metaphors and conceptual meanings based on conceptual metaphor theory by Lakoff and Johnson (1980), and image schemes based on image scheme theory by Cruse and Croft (2004) on the electronic newspaper Kompas. Data source in this research are taken from the technology rubric of the electronic newspaper Kompas on the March 2020 edition. We use descriptive qualitative method to conduct the reseach. The result shows that there are 16 data found of conceptual metaphor, there are nine data of structural metaphor with the conceptual meaning of enemy, leader, and human; four data of orientational metaphor with the concept of meaning of space and quality, and three data of ontological metaphor with the concept of meaning of money and fame. For the image scheme, there are four types that are found, 5 data of force scheme, 6 data of existence scheme, 1 data of container scheme, and 4 data of space scheme. Keywords: Conceptual metaphor, cognitive semantic, technology rubric of Kompas.com
Conceptual Metaphors in The Little Mermaid: Cognitive Semantic Analysis Jasmine Nadira Awwali; Tajudin Nur
English Journal Literacy Utama Vol. 7 No. 1 (2022): English Journal Literacy UTama
Publisher : Universitas Widyatama

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33197/ejlutama.v7i1.163

Abstract

This study describes the embodiment of conceptual metaphors and image schemes according to Cruse and Croft (2004) in the fairy tale The Little Mermaid by Hans Christian Andersen. The approach used in this research is descriptive qualitative as a methodological approach and a cognitive semantic approach as a theoretical approach. The use of figurative language is widely used in writing to add to the impression, emphasis, and beautify an expression outlined by the author, one of which is in a fairy tale. Based on the results of the research that has been carried out, there are 14 pieces of metaphor conceptualization data found which are included in the type; (1) anthropomorphic, namely metaphors that refer to inanimate objects carried out by diverting or moving from the human body or its parts, from the meaning or values and desires possessed by humans, (2) sineaesthetic metaphors, namely metaphors based on transfer from one sense to another, (3) concrete to abstract metaphors, namely metaphors that describe concrete experiences to abstract things, and (4) animal metaphors, namely metaphors that use animals or animal body parts or something related to animals to imagery of something else and three types of image schemas namely existence schemas (existence ), which consists of Removal, Bounded Space, Cycle, Object, Process , the scheme of power ( force ) consisting of Balance, Counterforce, Compulsion, Restraint, Enablement, Blockage, Diversion, Attraction , schemes and unity ( Unity / Multiplicity) comprising from Merging, Collection, Splitting, Iteration, Part-Whole, Mass-Count, Link.