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Untung Kumorohadi
Fakultas Ekonomi dan Bisnis Universitas Jenderal Soedirman

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PERAN KAPABILITAS INOVASI TERHADAP PERBAIKAN PRODUK USAHA KECIL MENENGAH (UKM) DENGAN TEKANAN LINGKUNGAN DAN UKURAN PERUSAHAAN SEBAGAI VARIABEL MODERASI Eko Yanuarto; Rahab Rahab; Untung Kumorohadi
Performance: Jurnal Personalia, Financial, Operasional, Marketing dan Sistem Informasi Vol 16 No 2 (2012): Performance
Publisher : Faculty of Economics and Business Universitas Jenderal Soedirman

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Abstract

This study aims to investigate the effect of innovation capability on product improvement and to test the moderating effect of environmental hostility and firm size on the relationship between innovation capability and product improvement. Respondents of this study include the businesspeople of small and medium enterprises in manufacturing sector in Purbalingga Regency, totaling 92 enterprises selected by purposive sampling. The analysis tool to test the hypotheses was Partial Least Square (PLS) using SmartPLS 2.0 software. The results show that innovation capability has a significant direct effect on product improvement, whereas environmental hostility and firm size do not moderate the relationship between innovation capability and product improvement. The results imply that the business people of small and medium enterprises should pay special attention to their firm’s capability to generate breakthroughs in order to improve product quality leading to business survival.
RFID TECHNOLOGY ADOPTION IN ONE CARD SYSTEM Prahara Lukito Effendi; Jaryono Jaryono; Untung Kumorohadi
Performance: Jurnal Personalia, Financial, Operasional, Marketing dan Sistem Informasi Vol 18 No 2 (2013): Performance
Publisher : Faculty of Economics and Business Universitas Jenderal Soedirman

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Abstract

In the last few decades, scholars and practitioners have increasingly tried to understand the factors that influence technology acceptance. This research are also analysis factors to affect acceptance new technology namely Radio Frequency Identification. A distinguishing of previous study is this research use theory that rarely used to a technology not yet known namely innovation diffusion theory. Where this theory explain 5 characteristic acceptance technology, but in this research only choose 2 characteristics are used as variable namely relative advantage and complexity. Besides this research analyze the moderation can affect acceptance namely by review from side self-personality accepter. Test results using Moderated Regression Analysis (MRA) showed significance between variable. Implication this research stated that In an effort to continuously improve the use intention of RFID technology. This can do by providing intensive information related to various advantages of the use of RFID technology to improve safety, comfort, effectiveness and efficiency of the service system, and need to consider the individual personality factors in the implementing process of RFID technology.