Article Per Year (5 Year)
p-Index From 2020 - 2025
0.444
P-Index
This Author published in this journals
All Journal Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences SURAKARTA ABDIMAS JOURNAL
Arya Surendra
Unknown Affiliation
Religion Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Cause Related Marketing Strategy (Business Strategy Based on Sustainable Indonesian Community Local Wisdom) Arya Surendra
Budapest International Research and Critics Institute-Journal (BIRCI-Journal) Vol 5, No 2 (2022): Budapest International Research and Critics Institute May
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v5i2.4856

Abstract

The Covid-19 pandemic has had an impact on various aspects of human life, including the economic aspect. One of the causes of the economic decline in Indonesia is the low purchasing power of the people, so that the economic cycle in society cannot run smoothly. The strategy that is commonly carried out by the Indonesian people is based on local wisdom trying to share some of the profits for people in need, this in economic language is often called a cause related marketing strategy (CRM). Cause Related Marketing is a business strategy based on local wisdom by being directly involved in social activities in the community, so as to improve the company's positive image in a sustainable manner.
Pelatihan Pembuatan Database Menggunakan Microsoft Excel 2010 bagi Perangkat Desa Salakan Rahayu, Cicilia Puji; Supriyana Nugraha; Arya Surendra; Ari Wibowo
Surakarta Abdimas Journal Vol. 3 No. 2 (2024): Surakarta Abdimas Journal
Publisher : Fakultas Ekonomi Universitas Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52429/saj.v3i2.283

Abstract

Abstract The village government is the lowest level of government in the government structure, so it is mandatory to provide valid basic data as a source of information in government institutions. Based on this, the village government should have prepared a population database that is systematic and well-stored. However, it is undeniable that not all villages in Indonesia have a population database that is well-organized, including in Salakan Village at that time. When the community service team first coordinated with the Head of Salakan Village, information was obtained that the population data storage owned by Salakan Village had been computerized with ordinary Microsoft Excel, but had not been made systematically due to the limited capabilities of village officials regarding the Microsoft Excel application. This motivated the community service team to provide additional insight that the population data storage that was already owned could be improved into systematic data. The improvement was carried out through training in creating a database using Microsoft Excel 2010 for the Salakan Village apparatus on Saturday, July 11, 2020. The results of this training, the participants have understood that population data can be created systematically by creating a database using Microsoft Excel 2010, and most of the participants have also succeeded in practicing it.   Keywords : database, Microsoft Excel 2010, Salakan Village
Co-Authors Ari Wibowo Cicilia Puji Rahayu Supriyana Nugraha