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All Journal Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences SURAKARTA ABDIMAS JOURNAL
Arya Surendra
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Religion Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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Cause Related Marketing Strategy (Business Strategy Based on Sustainable Indonesian Community Local Wisdom) Arya Surendra
Budapest International Research and Critics Institute-Journal (BIRCI-Journal) Vol 5, No 2 (2022): Budapest International Research and Critics Institute May
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v5i2.4856

Abstract

The Covid-19 pandemic has had an impact on various aspects of human life, including the economic aspect. One of the causes of the economic decline in Indonesia is the low purchasing power of the people, so that the economic cycle in society cannot run smoothly. The strategy that is commonly carried out by the Indonesian people is based on local wisdom trying to share some of the profits for people in need, this in economic language is often called a cause related marketing strategy (CRM). Cause Related Marketing is a business strategy based on local wisdom by being directly involved in social activities in the community, so as to improve the company's positive image in a sustainable manner.
Pelatihan Pembuatan Database Menggunakan Microsoft Excel 2010 bagi Perangkat Desa Salakan Rahayu, Cicilia Puji; Supriyana Nugraha; Arya Surendra; Ari Wibowo
Surakarta Abdimas Journal Vol. 3 No. 2 (2024): Surakarta Abdimas Journal
Publisher : Fakultas Ekonomi Universitas Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52429/saj.v3i2.283

Abstract

Abstract The village government is the lowest level of government in the government structure, so it is mandatory to provide valid basic data as a source of information in government institutions. Based on this, the village government should have prepared a population database that is systematic and well-stored. However, it is undeniable that not all villages in Indonesia have a population database that is well-organized, including in Salakan Village at that time. When the community service team first coordinated with the Head of Salakan Village, information was obtained that the population data storage owned by Salakan Village had been computerized with ordinary Microsoft Excel, but had not been made systematically due to the limited capabilities of village officials regarding the Microsoft Excel application. This motivated the community service team to provide additional insight that the population data storage that was already owned could be improved into systematic data. The improvement was carried out through training in creating a database using Microsoft Excel 2010 for the Salakan Village apparatus on Saturday, July 11, 2020. The results of this training, the participants have understood that population data can be created systematically by creating a database using Microsoft Excel 2010, and most of the participants have also succeeded in practicing it.   Keywords : database, Microsoft Excel 2010, Salakan Village
PELATIHAN PEMBUATAN DATABASE MENGGUNAKAN MICROSOFT EXCEL 2010 BAGI PERANGKAT DESA SALAKAN Cicilia Puji Rahayu; Supriyana Nugroho; Arya Surendra; Ari Wibowo
Surakarta Abdimas Journal Vol 3, No 2 (2024): Desember 2024
Publisher : Surakarta Abdimas Journal

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The village government is the lowest level of government in the government structure, so it is mandatory to provide valid basic data as a source of information in government institutions. Based on this, the village government should have prepared a population database that is systematic and well-stored. However, it is undeniable that not all villages in Indonesia have a population database that is wellorganized, including in Salakan Village at that time. When the community service team first coordinated with the Head of Salakan Village, information was obtained that the population data storage owned by Salakan Village had been computerized with ordinary Microsoft Excel, but had not been made systematically due to the limited capabilities of village officials regarding the Microsoft Excel application. This motivated the community service team to provide additional insight that the population data storage that was already owned could be improved into systematic data. The improvement was carried out through training in creating a database using Microsoft Excel 2010 for the Salakan Village apparatus on Saturday, July 11, 2020. The results of this training, the participants have understood that population data can be created systematically by creating a database using Microsoft Excel 2010, and most of the participants have also succeeded in practicing it.
PELATIHAN PEMBUATAN GOOGLE FORM UNTUK PENDATAAN PENDUDUK DESA DUKUH YANG TERDAMPAK COVID-19 Cicilia Puji Rahayu; Supriyana Nugroho; Arya Surendra; Kim Budiwinarto; Ari Wibowo
Surakarta Abdimas Journal Vol 3, No 1 (2024): Juli 2024
Publisher : Surakarta Abdimas Journal

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

During the Covid-19 pandemic, all lines had to do 3M, namely washing hands, wearing masks and maintaining distance. The policy taken by the government during the Covid-19 pandemic was that all citizens were required to work from home to anticipate the spread of the virus. One of the impacts of this policy is the decline in the community's economy, so the government provides assistance to the community to help the economy. In order to receive this assistance, the Dukuh Village government must collect data on its residents affected by Covid-19. The data collection process cannot be carried out face to face and most Dukuh Village officials are not yet able to take advantage of technological advances. This is motivation for the service team to help provide solutions by holding training on creating Google forms for Dukuh Village officials as a medium for collecting data on residents affected by Covid-19. The aim of providing this training is so that the Dukuh Village Government can obtain valid data and continue to follow the health protocols set by the government. The hope is that the expertise possessed by Dukuh Village officials can then be used for other purposes according to the needs of the village government.
Co-Authors Ari Wibowo Cicilia Puji Rahayu Cicilia Puji Rahayu Kim Budiwinarto Supriyana Nugraha Supriyana Nugroho