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All Journal Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences
Benedictus A. Simangunsong
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Religion Arts Humanities Economics, Econometrics & Finance Social Sciences

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The Effects of Health Belief Model and Trust in Media on Vaccination Behavior: Case Study of Generation Y and Z on Muslim Communities in City of Bekasi Dewi Udhany; Benedictus A. Simangunsong
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 5, No 1 (2022): Budapest International Research and Critics Institute February
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v5i1.3796

Abstract

During the Covid-19 pandemic, vaccine hesitancy has been a major problem not only in the world but also in Indonesia. This makes it difficult for the Government of Indonesia to carry out the herd immunity against the Covid-19 virus. In this study, we want to investigate whether the health belief model (HBM) and trust in the media have a significant effect on Covid-19 vaccination behavior. We use a quantitative approach which is conducted by survey method. Generation Y and Z within Muslim communities in Bekasi City are the subject and locus of the research, respectively. We obtain the primary data by distributing questionnaires to 242 respondents through non-probability sampling technique. We found that three of the five dimensions of the Health Belief Model, namely: (1). perceived vulnerabilities; (2). perceived benefits; and (3). perceived barriers, had a significant effect on the behavior of the Covid-19 vaccination. Meanwhile, trust in the media, which includes trust in traditional media and new media, also has a significant effect on the Covid-19 vaccination behavior of generation Y and Z Muslim communities in Bekasi City.
Co-Authors Dewi Udhany