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Digital Transformation and Survival Strategies MSMEs during the Pandemic: Evidence East Java Indonesia Sri Anugrah Natalina; Binti Mutafarida
Innovation Business Management and Accounting Journal Vol. 2 No. 1 (2023): January - March
Publisher : Mahameru Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56070/ibmaj.v2i1.29

Abstract

As a form of digital transformation for businesses that can survive for MSMEs during this pandemic, MSMEs in East Java are considered to also adapt to this digital transformation. The concept of the National Economic Recovery is that the government provides support incentives for MSMEs to be able to survive during the pandemic. This study will be researched and discussed using qualitative descriptive methods. The samples in this study used purposive sampling techniques with a total of 100 respondents, which matched the criteria in the study. Respondent criteria are MSME actors who have existed before the pandemic and continue to survive during the pandemic. This success shows that the majority of MSMEs in East Java has implemented a survival strategy for the industrial landscape so that it shows growth. The growth of MSMEs is derived from the concept of adaptability of this survival strategy and the implementation of the National Economic Recovery so that there is a stimulus from the government for MSMEs.
QUICK RESPONSE CODE INDONESIA STANDARD (QRIS) SEBAGAI STRATEGI SURVIVE USAHA MIKRO KECIL DAN MENENGAH (UMKM) DI MASA PANDEMI DI KOTA KEDIRI Sri Anugrah Natalina; Arif Zunaidi; Risa Rahmah
Istithmar: Jurnal Studi Ekonomi Syariah Vol. 5 No. 2 (2021): Istithmar : Jurnal Studi Ekonomi Syariah
Publisher : Program Studi Ekonomi Syariah Fakultas Ekonomi dan Bisnis Islam IAIN Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30762/istithmar.v5i2.85

Abstract

One of the impacts of this pandemic is MSME actors who must be prepared for new consumer patterns and behaviors. Adaptation to technological advances must be carried out by MSME actors to be able to survive. Bank Indonesia as Indonesia's central bank made a breakthrough to use QRIS as a way for MSMEs to survive this pandemic. The results of this study were tested using a qualitative approach, with interviewers for MSME actors represented by 5 (five) MSME actors in each sub-district in the city of Kediri. The benefits obtained from QRIS are convenience for transactions with consumers without using cash, and being able to easily implement health protocols with consumers. Meanwhile, the obstacles that occur are internet connectivity that is not smooth, data costs are quite expensive and the perpetrators are not confident. From the Department of Cooperatives and SMEs of Kediri City, there have been many policies that have been carried out to be able to support the suvive of SMEs in Kediri, namely the existence of training and the existence of cooperatives for SMEs. And QRIS in Kediri City showed that as many as 53% expressed interest in using QRIS for their trade transactions.
The Impact of The 2020 Health Crisis on Exchange Rates and Stock Prices in Indonesia : (Study on PT. Jasa Marga (Persero) Tbk.) Rofik Efendi; Yuliani; Sri Anugrah Natalina
Al-Muhasib: Journal of Islamic Accounting and Finance Vol. 3 No. 2 (2023)
Publisher : Department of Islamic Accounting, The Faculty of Islamic Economics and Business, State Islamic Institute of Kediri [IAIN Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30762/almuhasib.v3i2.734

Abstract

The infrastructure sector during the health crisis had an impact by declining by around 12% until the end of 2020. One that can cause a decrease in stock prices is the exchange rate. PT Jasa Marga (Persero) Tbk. is one of the companies that showed active stock price activity during the health crisis period. The data sample of this study is to take daily data from exchange rates and stock prices during 2020 with a sample number of 242. Empirical results show that the correlation coefficient is -0.89, hence the relationship between the exchange rate and stock price is very strong and contradictory. Ha's partial test results were accepted and Ho was rejected, i.e. the exchange rate was partially significant and affected the stock price. The R square results of 79.8 percent that the exchange rate .