Article Per Year (5 Year)
p-Index From 2020 - 2025
0.61
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This Author published in this journals
All Journal SEIKO : Journal of Management & Business CONCEPT e_Jurnal Ilmiah Riset Akuntansi
Niawati Niawati
Unknown Affiliation
Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences

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Analysis of e-WOM, Brand Attitude, Brand Image on Purchase Intention Lily Purwianti; Niawati Niawati
SEIKO : Journal of Management & Business Vol 5, No 1 (2022): January - Juny
Publisher : Program Pascasarjana STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/sejaman.v5i1.1664

Abstract

Abstrak Abstract. The purpose of this study was to analyze the positive effect of e-WOM, brand image, and brand attitude on consumer purchase intentions of online beauty products. This research was conducted on women in the city of Batam who are enthusiasts of Korean brand beauty products and are involved in e-WOM activities on Instagram social media. This study using Smart PLS version 3.0 to analyze data. The results of this test show that positive e-WOM has a significant positive effect on brand image, positive e-WOM has a positive significant effect on brand attitude, brand image has a positive significant effect on purchase intention, the brand attitude has a positive significant effect on purchase intention, e-WOM has a significant positive effect on purchase intention. Kata Kunci: brand attitude ; brand image ; e-WOM ; purchase intention
An analysis of determiners error in English composition of the students of MAN 1 Kota Cirebon Susilawati Susilawati; Niawati Niawati
Concept : Community Concern for English Pedagogy and Teaching Vol 4 No 1 (2018): January - June 2018
Publisher : Program Studi Pendidikan Bahasa Inggris, Fakultas Keguruan dan Ilmu Pendidikan, Universitas Muhammadiyah Cirebon

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32534/jconcept.v4i1.311

Abstract

This research attempts to investigate students’ common errors in using determiners and to find out the causes of students’ errors in their English writing. MAN 1 Kota Cirebon was used as the site for this research. The descriptive qualitative was used to be the research design of this research. The participants were 30 students. They were asked to write an English composition. In-depth interview was used to find out the causes of students’ errors. The result of the research shows that the common errors of the use of determiners are article with 39 cases (17.6%), followed by possessive 16 cases (7.2%), and quantifiers 6 cases (2.7%). The errors are caused by mother tongue inference, encouraged by teaching material and methods, false concept Hypothesized, and motivation. The writers find that mother tongue inference becomes the most common reason why the students made errors in their writings. However, they rarely find difficulties in applying possessive and quantifiers Key words: error analysis, determiner
PENGARUH MANAJERIAL ABILITY, LEVERAGE DAN STRUKTUR KEPEMILIKAN TERHADAP PENGHINDARAN PAJAK PADA PERUSAHAAN TRANSPORTASI YANG TERDAFTAR DI BURSA EFEK INDONESIA (BEI) PERIODE 2014-2018 Niawati Niawati; Maslichah Maslichah; Junaidi Junaidi
e_Jurnal Ilmiah Riset Akuntansi Vol 9, No 11 (2020): e_Jurnal Ilmiah Riset Akuntansi Agustus 2020
Publisher : Universitas Islam Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (398.214 KB)

Abstract

ABSTRACTThe purpose of this study was to determine the effect of managerial ability, leverage and ownership structure on tax avoidance of transport companies listed on the Indonesia Stock Exchange (IDX) for the period 2014 – 2018. The population in this study was transportation companies listed on the Indonesia Stock Exchange (IDX) period 2014 -2018. Samples selected using purposive sampling and the number of samples obtained were 7 companies based on predetermined criteria. This research uses multiple linier regression models. The results showed that managerial ability, leverage and ownership structure variables had a positive and significant effect on tax avoidance on transport companies listed on the Indonesia Stock Exchange (BEI) for the period 2014- 2018. Keywords : Manajerial Ability, Leverage, Ownership Structure, Tax Avoidance
Co-Authors Lily Purwianti Maslichah, Maslichah Susilawati Susilawati