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Compensation Fairness and Driver Switching Intention: Evidence from KSU Sedana Murti I Wayan Julyan Satria Megano; I Gede Mudana; Ni Gst Nym Suci Murni; I Ketut Sutama; Gede Ginaya
Bali Membangun Bali: Jurnal Bappeda Litbang Vol 6 No 3 (2025): Desember 2025
Publisher : Badan Riset dan Inovasi Daerah Provinsi Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51172/jbmb.v6i3.478

Abstract

Purpose: This study aims to examine the relationship between compensation fairness and driver switching intention, with empirical evidence drawn from Koperasi Serba Usaha (KSU) Sedana Murti in Bali. Research methods: A mixed-method exploratory sequential design was employed, beginning with qualitative exploration through Focus Group Discussions (FGDs) and in-depth interviews, followed by quantitative analysis using multiple regression. Findings: The qualitative phase revealed that drivers’ reluctance to remain on online platforms is shaped by perceptions of external fairness (full income without commission deductions and competitive fares), internal fairness (transparent operations and proportional incentives), and individual fairness (income adequacy to support personal and family needs). Additional non-financial factors such as professional pride, guest satisfaction, and work comfort also reinforced the preference for tourist taxi systems. Quantitative results confirmed that external fairness (X₁), internal fairness (X₂), and individual fairness (X₃) all significantly affect switching intention (Y), with an Adjusted R² value of 0.907. Among them, individual fairness emerged as the most dominant factor. Implication: These results validate the relevance of Compensation Fairness Theory and Switching Intention Theory within the framework of the Theory of Planned Behavior, demonstrating that perceived fairness strongly drives occupational decisions in Bali’s tourism transport sector.
The Implementation of Green Practices on Guest Satisfaction and Revisit Intention at Hotel Komune and Beach Club Bali Desak Nyoman Dewantari; Ni Made Ernawati; I Ketut Budarma; Gede Ginaya
Bali Membangun Bali: Jurnal Bappeda Litbang Vol 7 No 1 (2026): April 2026
Publisher : Badan Riset dan Inovasi Daerah Provinsi Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51172/jbmb.v7i1.513

Abstract

Purpose: This research aims to examine the implementation of green practices affects guest satisfaction and revisit intention at Hotel Komune and Beach Club Bali. Research methods: The study employed a quantitative research method using Structural Equation Modeling with Partial Least Squares (SEM-PLS) to test the relationship between green practices, guest satisfaction, and revisit intention. Additionally, a qualitative method was used to support the quantitative findings through Focus Group Discussion (FGD) with hotel management to gain insights into the practical application and perception of green practices at the hotel. Results and discussion: Green practices have a positive and significant influence on both guest satisfaction and revisit intention. Guest satisfaction also has a significant effect on revisit intention, and it acts as a mediating variable between green practices and revisit intention. The sub variables: green action, green food, and green donation are all well-implemented, but areas like waste bin availability and environmentally friendly food product usage require further improvement. Guest who are satisfied with the hotel’s sustainable practices are more likely to return and recommend the hotel to others. Implication: This study suggests that implementing green practices not only supports environmental sustainability but also serves as an effective business strategy for increasing guest loyalty and satisfaction.