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All Journal Jurnal Aghniya Kompleksitas: Jurnal Ilmiah Manajemen, Organisasi, dan Bisnis
Debby Arisandi
IAIN Bengkulu
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences

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PENGARUH KUALITAS SISTEM INFORMASI AKUNTANSI DAN KEAMANAN SISTEM INFORMASI AKUNTANSI TERHADAP KEPUASAN PENGGUNA (Studi Pada Perbankan Syariah di Bengkulu) Rizky Hariyadi; Marsellina Fitri; Debby Arisandi
JURNAL AGHNIYA Vol 2, No 2 (2019)
Publisher : STIESNU Bengkulu

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Abstract The Effect of Quality Accounting Information System and Accounting Information System Security on User Satisfaction (Study on Islamic Banking in Bengkulu). The purpose of this study was to determine effect of quality accounting information system and security accounting information system on user satisfaction in Islamic banking. This research is descriptive research, the population in this study were all employees of Islamic banking in Bengkulu using a purposive sampling method totaling 60 respondents. The data collection method used was secondary and primary data with the analysis method, namely the reliability test, validity and multiple linear regression. The results showed that the quality accounting information system and the security accounting information system simultaneously had a significant effect on user satisfaction with a probability (sig) of 0.000
PERSPEKTIF RELATIONSHIP MARKETING DALAM PEMASARAN SYARIAH UNTUK MENINGKATKAN MINAT BELI KONSUMEN Debby Arisandi
KOMPLEKSITAS: JURNAL ILMIAH MANAJEMEN, ORGANISASI DAN BISNIS Vol 9, No 02 (2020): KOMPLEKSITAS EDISI DESEMBER 2020
Publisher : ITB Swadharma

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This study aims to determine the effect of relationship marketing in attracting consumers' buying intention and to find out whether the current relationship marketing is following sharia marketing. The research method used is a qualitative descriptive approach. The research was conducted in July 2020 on palm sugar craftsmen and buyers in Kaur Regency, Bengkulu Province. In this study, the sampling method used is probability sampling with a simple random sampling technique through a simple random sampling with a lottery system. The results of the study show that the relationship marketing of palm sugar craftsmen in Kaur Regency in attracting Buying Intentions is still cheating in producing palm sugar by mixing sago to harden palm sugar. This is not harmful to health but affects the quality of sugar, which is less sweet. Another result is that the relationship marketing of palm sugar craftsmen in attracting buying interest still does not match the characteristics of the sharia marketing perspective because there are still those who commit fraud in marketing sugar by reducing the sugar dose when consumer demand increases
Co-Authors Marsellina Fitri Rizky Hariyadi