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All Journal Smart Society: Community Service and Empowerment Journal Indo-Fintech Intellectuals: Journal of Economics and Business Jurnal Pengabdian Masyarakat Indonesia
Yoga Adiyanto
Serang Raya University
Humanities Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Sustainability Based Financial Risk Management Strategies For Long Term Resilience: A Systematic Review Rindi Wahyuni; Berliana Febriyanti; Ghina Laila; Deni Sunaryo; Yoga Adiyanto
Indo-Fintech Intellectuals: Journal of Economics and Business Vol. 4 No. 5 (2024): Indo-Fintech Intellectuals: Journal of Economics and Business (in-Press)
Publisher : Lembaga Intelektual Muda (LIM) Maluku

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54373/ifijeb.v4i5.2154

Abstract

This study conducted a systematic literature review on the application of sustainability principles in financial risk management in the banking, agriculture, infrastructure, and decentralized technology sectors. By utilizing a sustainability-based approach and early warning metrics, this study identified significant benefits that can strengthen the financial resilience of organizations to long-term uncertainty. The findings show that this approach is not only effective in reducing financial risks but also generates social and environmental benefits, such as improved reputation, public trust, and strengthened stakeholder relationships. However, the implementation of this approach is faced with challenges, including limited resources, low awareness among organizations, and minimal regulations that support the adoption of sustainability in risk management. Recommendations from this study include the development of more supportive regulations, increased investment in predictive technology, and further in-depth research to strengthen the integration of sustainability in financial risk management. These findings are expected to encourage the adoption of a more strategic, responsive, and sustainable risk management approach, which can ultimately improve organizational resilience in the future.
ASSISTANCE FOR YOUTH GENERATION BASED ON THE PREPARATION OF SIMPLE FINANCIAL STATEMENTS ON MSMEs IN DRANGONG TAMAN KOTA SERANG Syamsudin Syamsudin; Entis Haryadi; Yoga Adiyanto
JURNAL PENGABDIAN MASYARAKAT INDONESIA Vol. 1 No. 3 (2022): Oktober : Jurnal Pengabdian Masyarakat Indonesia
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jpmi.v1i3.596

Abstract

The purpose of this dedication for the Young Generation is to provide assistance and counseling to individuals or small entrepreneurs, especially micro and small MSMEs in Drangong Taman Kota Serang about practical and simple knowledge about managing simple finances in accordance with the principles of financial management. The research method used is the classical method with a discussion approach, question and answer, and simulation with the intention that the material can be well received by partners. It is hoped that after this service program is carried out, the participants will have the knowledge and insight as small entrepreneurs who are skilled in managing finances and are also able to look for opportunities to increase family finances as a provision to improve their standard of living for the better.
Brand Awareness & Brand Image: Key Point Coffee's Success in Influencing Purchasing Decisions in Serang City Yoga Adiyanto; Dhany Isnaeni Darmawan; Deni Sunaryo; Iman Hickmatullah; Achmad Fazi Alam
Smart Society Vol. 5 No. 1 (2025): Smart Society
Publisher : FOUNDAE (Foundation of Advanced Education)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58524/smartsociety.v5i1.664

Abstract

The coffee industry in Indonesia, particularly in Serang City, has shown significant growth in recent years. This growth is driven by an increasing interest among the public in coffee as a lifestyle, as well as the emergence of various coffee brands, including Point Coffee, which has managed to maintain its position despite facing increasingly fierce competition. This study aims to analyze the influence of brand use and brand image on consumer purchasing decisions of Point Coffee in Serang City. This study uses a quantitative approach with a survey method, where primary data is collected through questionnaire distributed to consumers. Data analysis was carried out using Structural Partial - based Equation Modeling (SEM). Least Squares (PLS). The results of the study show that the brand use and brand image has a significant influence on purchasing decisions. Brand image was found to have more dominant influence than brand use in influencing purchasing decisions.These findings provide important insights for Point Coffee in development more effective marketing strategies, with a focus on strengthening brand image and increasing brand exposure in the market. This study also contribute to the development of literature on the influence of brand use and brand image in the coffee industry sector, especially in non-metropolitan areas.
Co-Authors Achmad Fazi Alam Berliana Febriyanti Deni Sunaryo Dhany Isnaeni Darmawan Entis Haryadi Ghina Laila Iman Hickmatullah Rindi Wahyuni Syamsudin Syamsudin