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All Journal Jurnal Budaya Nusantara Barista : Jurnal Kajian Bahasa dan Pariwisata
Ilma Pratiwi
Universitas Pendidikan Indonesia
Arts Humanities Environmental Science Languange, Linguistic, Communication & Media Social Sciences Other

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ESTETIKA GASTRONOMI NUSANTARA DALAM MEDIA DIGITAL Ilma Pratiwi
Jurnal Budaya Nusantara Vol 4 No 2 (2021): NUSANTARA & RUANG VIRTUAL
Publisher : Universitas PGRI Adi Buana Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36456/b.nusantara.vol4.no2.a3628

Abstract

The development of the digital technology affects how humans perceive aesthetics in digital media. Including how the Indonesia gastronomic presentation is perceived in digital media both visually and audio. Gastronomy is the study of food and food culture. The development of digital information technology creates a space that is full of information, how can information about the Indonesian gastronomy continue to exist in the midst of cross-cultural information on today's digital media. People's behavior is influenced by the perceptions of netizens formed from digital information media, be it social media, television media, film media, even entertainment media on demand. This study uses a phenological approach to describe how the Indonesian gastronomic aesthetics are presented in various digital media platforms, namely social media Instagram, social media Facebook, social media Youtube, digital television media, digital film media, and entertainment digital media on demand. The data was obtained through observation of these various digital media platforms. This study produces a comparison of the aesthetic elements used in each of these digital media and how the existence of Indonesian gastronomy is presented in it.
Teknologi Digital untuk Wisata Gastronomi Ilma Pratiwi; Debi V. Br Bangun; Dewi Turgarini
Barista : Jurnal Kajian Bahasa dan Pariwisata Vol. 8 No. 2 (2021): Desember
Publisher : Unit Bahasa, Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/barista.v8i2.324

Abstract

The development of digital technology which is rapidly growing provides great opportunities for entrepreneurs in the tourism sector to market their products and services digitally. In addition to reducing promotional costs, utilizing digital technology can also increase tourism marketing one step higher. Digital technology allows tourists to know clearly and completely related tourist destinations (DTW). Today's developing technology also provides opportunities for tourists to be able to enjoy and experience DTW directly from their respective homes with very real visuals. Social media, websites, AR and VR, provide opportunities for tourists to be able to get clearer information related to DTW. This study aims to determine how to optimize digital technology for gastronomic tourism.
Co-Authors Debi V. Br Bangun Dewi Turgarini