Annisa Khusnul Khotimah
Program studi Bahasa Inggris, Fakultas Ilmu Pendidikan Universitas MH. Thamrin

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Language Errors in Public Advertisement Annisa Khusnul Khotimah
Jurnal Inovasi Pendidikan MH Thamrin Vol 1, No 2 (2017)
Publisher : LPPM Universitas Mohammad Husni Thamrin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37012/jipmht.v1i2.26

Abstract

Advertisement is the media that have strong power to convey any message. The use of English inappropriately makes their message unclear and fail to be perceived by people as the reader. This article shows the levels of error based on James in his Errors in Language Learning and Use. The errors found in advertisements mostly are in lexical level, morphological level, and syntax level. The advertisements publisher should understand the English grammar and vocabulary before they create the message on the board in English.