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All Journal Riau Journal of Empowerment Jurnal Pengabdian Masyarakat Pinang Masak
Mauladi Mauladi
Fakultas Sains dan Teknologi, Universitas Jambi
Agriculture, Biological Sciences & Forestry Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Mathematics Physics Social Sciences

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Pembuatan sistem informasi inventarisasi tanaman berbasis QR code untuk identifikasi tanaman Taman Hutan Kota HM Sabki Kota Jambi Ulfa Khaira; Tri Suratno; Mauladi Mauladi; Reni Aryani; Edi Saputra
Riau Journal of Empowerment Vol 3 No 2 (2020)
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat Universitas Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31258/raje.3.2.69-78

Abstract

The Urban Forest of HM Sabki has great potential as a tourist destination, not only as a recreation area but also as a center for research and plant conservation. For this reason, the Urban Forest of HM Sabki is expected to be able to provide adequate information about its plants. This community service program creates a plant inventory information system and QR code as a marker of plants that can be scanned using a smartphone. This technology enables visitors to access detailed information about plants. QR code is a printed 2-dimensional image code that can store data. This technology can display information about plants that have been previously entered by the manager into the plant inventory information system. Through this application, the Urban Forest management can easily manage all information about plants.
PENGEMBANGAN VIDEO IKLAN DI MEDIA SOSIAL UNTUK MENINGKATKAN PANGSA PASAR IKM DI KECAMATAN PELAYANGAN Pradita Eko Prasetyo Utomo; Tri Suratno; Mauladi Mauladi; Edi Saputra; Benedika Ferdian Hutabarat
Jurnal Pengabdian Masyarakat Pinang Masak Vol. 1 No. 2 (2020): Desember 2020
Publisher : Fakultas Sains dan Teknologi, Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jpm.v1i2.11045

Abstract

Pelayangan sub-district is a sub-district in Jambi City where the average income of the population is obtained from small and medium industries (IKM). The product produced is one of the typical products of the Jambi region, including crackers, batik, food, and others. Product marketing that has been carried out so far is still fixated using conventional methods. This is due to the limited knowledge of IKM managers in the Pelayangan District area in utilizing information technology to support the marketing process for the products they produce. With the use of social media and the development of video advertisements on social media, it is possible to expand market share and the resulting product sales transactions. For this reason, in order to expand market share, a community service program for the application of science and technology is carried out. Where in this service program, the development and implementation of assistance in the use of promotional media will be carried out in the form of product videos that are advertised premium on social media in order to expand market share in product sales to small and medium industries (IKM) in Pelayangan Kota District. Assistance activities will be carried out in 3 activity sessions located in Pelayangan District, namely 1 session of delivering material, ideas and ideas about product marketing through advertising services on social media and 2 sessions of making, implementing and mentoring the use of the media. The output resulting from this community service activity is an increase in community understanding and skills about promotion using social media and IKM product videos that are promoted through advertising services on social media
Co-Authors Aryani, Reni Benedika Ferdian Hutabarat Edi Saputra Khaira, Ulfa Tri Suratno Utomo, Pradita Eko Prasetyo