Endang Syarif
Sekolah Tinggi Ilmu Ekonomi Latifah Mubarokiyah

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THE EFFECT OF EMPLOYEES EMOTIONAL INTELLIGENCE ON THE BEHAVIOR OF CUSTOMER SERVICE AND EMPLOYEE PERFORMANCE OF BANK MUAMALAT TASIKMALAYA BRANCH Endang Syarif; Rian Apriatna
JARES (Journal of Academic Research and Sciences) Vol 3 No 1 (2018): March 2018
Publisher : Universitas Islam Balitar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (697.583 KB) | DOI: 10.35457/jares.v3i1.447

Abstract

This study analyzed the emotional intelligence (EQ) that occurred in the branch of Bank Muamalat Tasikmalaya associated with the behavior and performance of employees serving customers, with the number of respondents reached 68 people. The test is done by using simple linear regression with devenden variable (Y1) serving and Behavior (Y2) performance, where the indevendent variable (X) is emotional intelligence (EQ) in self-awareness identification, self-regulation, motivation, empathy and social skill. From the result of research found that emotional intelligence (EQ) have significant effect to service behavior 48,5% and influence to employee performance equal to 39,7% significantly. The influence of t count value from 7,886 to model the influence of emotional intelligence on the service behavior and t count 6,587 to model the influence of emotional intelligence on performance and tested at α = 5% and prove the independent variable which influenced on the dependent variable, while regression analysis showed as 10,257 constants the results for the behavioral model of the influence of emotional intelligence function, and the constant of 9,553 for the model of the influence of emotional intelligence on performance, the results of this test explains that emotional intelligence (EQ) in employee roles improves the behavior and performance of Bank employees serving the branch Muamalat Tasikmalaya.
THE INFLUENCE OF USING INFORMATION AND COMMUNICATION TECHNOLOGY (ICT) TOWARDS TEACHERS’ PERFORMANCE IN SMA NEGERI 1 CIAWI TASIKMALAYA Erna Rusmiwati Sukandar; Endang Syarif; Maharani Amatilah Putri
Perwira Journal of Economics & Business Vol 1 No 2 (2021)
Publisher : UNPERBA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54199/pjeb.v1i2.52

Abstract

This research was conducted based on the problems of using Information and Communication Technology (ICT) towards teachers’ performance in SMA Negeri 1 Ciawi Tasikmalaya. Due to the lack of expertise in using ITC, and the use of foreign languages that did not understand that system, so the teachers should have to carry out training, perseverance and discipline by using that ICT. The aim of the research is to determine how to due the application of information and communication technology can be impact to the teacher’s performance with the use of application of ICT in SMA Negeri 1 Ciawi. This research used descriptive quantitative method. The population of this study were 68 teachers in SMA Negeri 1 Ciawi. The sample was selected by using saturated sample method. The instrument of this research were taken interview, observation and questionnaire. The research instrument was tested by means of validity and reliability test. The results of this study indicated that the application of Information and Communication Technology (ICT) in SMA Negeri 1 Ciawi is in poor classification, teachers’ performance in SMA Negeri 1 Ciawi is in good classification, and there is a significant relationship between the Application of ICT to Teachers’ Performance in SMA 1 Ciawi.
ANALISIS STRATEGI PEMASARAN SAYURAN HIDROPONIK PADA MASA PANDEMI COVID-19 Erna Rusmiwati Sukandar; Endang Syarif; Asri Mursidah
Perwira Journal of Economics & Business Vol 2 No 1 (2022)
Publisher : UNPERBA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54199/pjeb.v2i1.95

Abstract

Penelitian ini bertujuan untuk : 1) Untuk mengetahui peluang, ancaman, kekuatan, dan kelemahan yang memengaruhi Hidroponik Al-Falah pada saat pandemi Covid-19. 2) Untuk mengetahui strategi pemasaran yang dapat diterapkan oleh Hidroponik Al-Falah pada saat pandemi Covid-19. Desain yang digunakan dalam penelitian ini adalah deskriptif kualitatif menggunakan teknik penetuan sampel, purposive sampling. Data yang digunakan dalam penelitian ini menggunakan data primer (observasi dan wawancara) dan data sekunder (dokumentasi dan studi keperpustakaan). Teknik analisis data yang digunakan adalah reduksi data, penyajian data dan penarikan kesimpulan. Hasil penelitian ini menunjukan bahwa : 1) Peluang yang dimiliki yaitu jaringan pemasaran yang luas, pengaruh positif tren kesehatan di masa pandemi covid-19, pandangan masyarakat terhadap metode hidroponik, loyalitas pelanggan. Adapun ancaman yang dimiliki antara lain munculnya pesaing produsen sayur hidroponik, kondisi perekonomian yang tidak stabil dimasa pandemi covid-19, permintaan yang tidak stabil pada masa pandemi covid-19, cuaca yang tidak menentu. Sedangkan kekuatan yang dimiliki adalah produk memiliki kualitas yang baik, harga terjangkau dan stabil mendukung masyarakat untuk konsumsi sayur pada masa pandemi covid-19, lokasi yang strategis, segmentasi pasar yang tepat, ketersediaan sayur yang stabil dan memenuhi permintaan sayuran hidroponik pada masa pandemi covid-19, volume produksi yang sudah optimal dan kelemahan yang dimiliki seperti harga bahan baku di Kota Singkawang cukup tinggi, promosi perlu lebih dikembangkan, variasi produk sayuran hidroponik yang kurang beragam membuat pelanggan dan konsumen tidak banyak pilihan. 2) Berdasarkan hasil analisa matriks SWOT terhadap faktor internal (kekuatan dan kelemahan) dan faktor ekternal (peluang dan ancaman) Hidroponik Al-Falah diperoleh sembilan alternatif strategi terdiri dari strategi S-O, strategi W-O, strategi S-T dan strategi W-T yang dapat diterapkan oleh Hidroponik Al-Falah pada saat pandemi covid-19.