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All Journal KITABAH: Jurnal Akuntansi dan Keuangan Syariah Djtechno: Jurnal Teknologi Informasi
M Ridwan
Universitas Islam Negeri Sumatera Utara Medan
Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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Analisis Pengaruh Kualitas Produk, Label Halal, Harga Jual Terhadap Keputusan Pembelian Konsumen Muslim (Studi Kasus Pada Cemilan Makanan Olahan UD. Rezeki Baru Kecamatan Medan Denai) Bagus Riski; Nurlaila Harahap; M Ridwan
KITABAH: Jurnal Akuntansi dan Keuangan Syariah KITABAH | VOL. 3 | NO. 2 | 2019
Publisher : Fakultas Ekonomi dan Bisnis Islam Universitas Islam Negeri Sumatera Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (482.536 KB)

Abstract

This study discusses the direct influence of product quality, halal labels, and selling prices on Muslim purchasing decisions (case study on UD Rezeki Baru processed snacks, Medan Denai District). The sample in this study is Muslim consumers who make purchases at UD. Rezeki Baru, Medan Denai sub-district. The method in this study used a quantitative approach using path analysis with linear regression models supported by model tests and statistical tests using the help of SPSS version 15. From the results of research conducted, the authors conclude that this study produces a coefficient of determination (R-square) that is equal to 71.9% of the variable quality of products, halal labels, selling prices affect the purchasing decisions of Muslim consumers (case study at UD. Rezeki Baru, Medan Denai sub-district), while 19.1% is explained by other factors. Simultaneously shows the variable quality of products, halal labels, selling prices, does not affect the purchasing decisions of Muslim consumers (case study in UD. Rezeki Baru, Medan Denai sub-district), this is indicated by the calculated F value (1,133) < Ftabel (2,61). Partially shows the variable quality of products, halal labels, and selling prices affect the purchasing decisions of Muslim consumers (case study in UD. Rezeki Baru, Medan Denai sub-district).
DETERMINANT OF THE INTENTION TO USE CHATGPT AMONG STUDENTS OF FACULTY OF SCIENCE AND TECHNOLOGY M Ridwan; Hani Maulida Hasibuan; Amru Yasir
Djtechno: Jurnal Teknologi Informasi Vol 5, No 3 (2024): Desember
Publisher : Universitas Dharmawangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/djtechno.v5i3.5334

Abstract

This study explored the effect of perceived usefulness, perceived ease of use, and, lifestyle compatibility, to use ChatGPT among Students of Science and Technology Faculty of UINSU Medan using the unified theory of acceptance and use of technology (UTAUT). This quantitative study adopted a cross-sectional research design to gather data from 130 respondents using a Google Form. The collected data were analyzed using partial least square structural equation modelling (PLS-SEM). As a result, perceived usefulness, perceived ease of use, and  lifestyle compatibility, displayed a significant positive effect on intentions to use ChatGPT. The study outcomes serve to inform managers of faculty and university to devise effective strategies that capture students’ intention to use and experience of using ChatGPT in the learning process..
Co-Authors Bagus Riski Hani Maulida Hasibuan Nurlaila Yasir, Amru