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Journal : Jurnal Abdimas Bina Bangsa

PENDAMPINGAN UMKM TERDAMPAK GEMPA CIANJUR 2022 DAN PEMANFAATAN APLIKASI DONASI DIGI-FASCH Endah Lisarini; Hanisa Sismaya Lestari; Asep Saepul Alam; Rahmat Taufiq Dwi Jatmika; Rosda Malia
Jurnal Abdimas Bina Bangsa Vol. 4 No. 2 (2023): Jurnal Abdimas Bina Bangsa
Publisher : LPPM Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/jabb.v4i2.794

Abstract

Not a few MSMEs in the Cugenang subdistrict, Cianjur regency stopped operating due to the 2022 Cianjur earthquake. By looking at their potential to revive, it is deemed necessary to provide assistance. Assistance was provided to 12 selected MSMEs, namely MSMEs that had never received assistance from any party but had great potential to be revived after the earthquake. Assistance includes business planning, business licensing, digital marketing including opening an online shop and preparing financial reports. Apart from the assistance provided by lecturers and students of the Faculty of Applied Science (FASTER) Suryakancana University (UNSUR), financial assistance was also provided to MSMEs collected from community donations through the Digi-Fasch donation application. The objectives of the assistance are: 1) Help 12 MSMEs affected by the Cianjur earthquake in Sarampad and Benjot villages, Cugenang sub-district through community donations collected from the Digi-fasch application; and 2) Increase insight into MSMEs regarding digital marketing and doing business (selling) through online media. Mentoring is carried out using lecture, discussion, tutorial, and demonstration methods equipped with mentoring modules including modules: on business planning in the form of goods, business planning in the form of services, determining a marketable business name, company business licensing (PT), business licensing in the form of CV, business licensing individual, logo design, packaging, labels, packaging, marketplace types, creating a shop account on Tiktok, creating promotional content on social media, digital marketing, preparing MSME financial reports, cash flow reports and profit loss reports. To determine the success of mentoring, 1) pre-test before mentoring and post-test afterward; 2) monitoring and evaluation. The results of the assistance show that 1) 12 MSMEs were helped in reactivating their businesses through assistance and donations; 2) There is an increase in skills and positive attitudes towards managing MSMEs digitally
SOSIALISASI PENGGUNAAN DIGIFASCH (DIGItal FASter CHarity) : APLIKASI PENGUMPULAN MODAL PELAKU UMKM TERDAMPAK GEMPA BUMI CIANJUR Hanisa Sismaya Lestari; Endah Lisarini; Asep Saepul Alam; Desi Dwi Jayanti; M. Yahya Ahmad
Jurnal Abdimas Bina Bangsa Vol. 5 No. 1 (2024): Jurnal Abdimas Bina Bangsa
Publisher : LPPM Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/jabb.v5i1.797

Abstract

Community service was carried out for 12 MSMEs affected by the earthquake. These 12 MSMEs were selected from the selection results from Benjot and Sarampad Villages. The aim of this activity is to assist MSMEs affected by the Cianjur earthquake which occurred in 2022. As a result of this earthquake, many MSMEs have had their businesses stopped due to limited capital. So far, government assistance has focused on providing food after the earthquake, but has not focused on capital assistance to continue business. The community service carried out by lecturers and students at the Faculty of Applied Science, Suryakancana University, focuses on mentoring, followed by socialization on how to use fundraising applications, from creating an account to creating a campaign, which was delivered to 24 accompanying students who for 5 months accompanied MSMEs to take part in 20 mentoring sessions. and finally closed with the activity of distributing donations to each MSME