Article Per Year (5 Year)
p-Index From 2021 - 2026
0.444
P-Index
This Author published in this journals
All Journal ADI Bisnis Digital Interdisiplin (ABDI Jurnal)
Windy Septia
UIN Sumatera Utara
Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Library & Information Science

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Perkembangan Model E-Business Marpoken Delivery di Kabupaten Mandailing Natal Riski Wahdini; Windy Septia; Nurbaity
ADI Bisnis Digital Interdisiplin Jurnal Vol 3 No 1 (2022): ADI Bisnis Digital Interdisiplin
Publisher : ADI Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34306/abdi.v3i1.626

Abstract

Many problems occur in conducting business development, especiallyin businesses that use social media as a reference to promote andcarry out trading. This type of research is a qualitative approach, namelyusing the method of interviews and observations carried out by searching andcollect data related to Marpoken Delivery. Research purposesThis is to find out the development of the Marpoken Delivery e-Business Model in IndonesiaMandailing Natal Regency, especially during the Covid-19 pandemic. E-business modelused are B2B and B2C business models that can be carried out bybusiness people in cyberspace, especially Marpoken Delivery. Current pandemic conditionsThis makes online sales a solution for business people. One ofThe solution is to use E-Business as a way to earnprofit.
The Role of Digital Transformation in Business Model Innovation and Organizational Performance Nurbaity Nurbaity; Riski Wahdini; Windy Septia; Dariari Robert
ADI Bisnis Digital Interdisiplin Jurnal Vol 7 No 1 (2026): ADI Bisnis Digital Interdisiplin (ABDI Jurnal)
Publisher : ADI Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34306/abdi.v7i1.1496

Abstract

This abstract is developed with a background that the rapid advancement of digital technologies has compelled organizations to pursue digital transformation as a strategic response to increasingly dynamic and complex competition, requiring sustainable business model innovation to enhance organizational performance. The Object of this study is to examine the role of digital transformation in driving business model innovation and its impact on organizational performance, with a focus on identifying key factors influencing the effectiveness of the transformation. The Method employed is a qualitative approach through a systematic literature review of internationally reputable Scopus-indexed journal articles published between 2021 and 2025, analyzed using thematic analysis to identify patterns, strategies, and relationships among digital transformation, business model innovation, and organizational performance. The Result indicates that digital transformation significantly fosters business model innovation through the utilization of digital platforms, big data, and artificial intelligence, which in turn positively impacts organizational performance, including operational efficiency, decision-making quality, and customer satisfaction. The study also finds that leadership, employee digital capabilities, and an adaptive organizational culture are key determinants of successful digital transformation. The Conclusion emphasizes that digital transformation is not merely a technological tool but an integral strategy that strengthens business model innovation and enhances organizational performance, making it a strategic necessity for companies in navigating the evolving digital economy.
Co-Authors Dariari Robert Nurbaity Nurbaity Nurbaity Riski Wahdini