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Customer Delight Measurement in Halal Cosmetics Industry in Malaysia: The Relationship between Functional Values, Epistemic Values and Customer Emotions towards Customer Delight Yeo Bee Li; Rozita Naina Mohamed; Shafinar Ismail; Mohd Khirzan Badzli A. Rahman; Siti Asiah Md Shahid
International Journal of Supply Chain Management Vol 7, No 5 (2018): International Journal of Supply Chain Management (IJSCM)
Publisher : International Journal of Supply Chain Management

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (13.161 KB)

Abstract

Providing and maintaining customer emotion experience and satisfaction are the biggest contemporary challenges of management in Halal cosmetics industry. While customer satisfaction measures the perception of the customers, customer delight is the measure to success. Delighted customers are loyal and more valuable as they will help the organisation to compete with the competitors. The objective of this article is to present a conceptual framework to examine the role of functional values (Halal product attributes and reference price), epistemic values (Halal visual packaging design) in establishing positive customer emotion experience in the customers mind for Halal cosmetics products and ultimately achieving customer delight. The well-established Holbrook consumer value model was applied to test its validity and robustness in the Halal cosmetics products context. A self-administered, 5-points Likert scale questionnaire was distributed to selected retail outlets throughout the states in Malaysia. The findings indicated that functional values and epistemic values are insignificant in creating positive customer emotion experience, but customer emotion experience shows significant relationship with customer delight for Halal cosmetics products. In view of the relationship between these variables can assist the providers to improve their product offerings and competitive strategies.
The Role of Corruption Control and Geopolitical Risks in Shaping Economic Growth of Low-Income OIC Economies Nurul Fahana aini Harun; Nur Hayati Abd Rahman; Shafinar Ismail; Khairunnisa Abd Samad
CIVITAS (JURNAL PEMBELAJARAN DAN ILMU CIVIC) Vol 12, No 1 (2026)
Publisher : LPPM Universitas Labuhanbatu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36987/civitas.v12i1.9089

Abstract

This study investigates the relationship between control of corruption, geopolitical risks, and economic growth among low- and lower-middle-income economies within the Organisation of Islamic Cooperation (OIC). Despite the OIC’s abundance of natural and human resources, 33 out of 57 member countries remain trapped in the middle-income stage, struggling to achieve the Sustainable Development Goals (SDG 8 and SDG 16), which emphasize inclusive growth and strong institutional governance. Using annual data for 21 OIC countries from 1996 to 2023, the study employs descriptive and correlation analyses within the framework of endogenous growth theory and the political-economy growth model. The findings reveal that control of corruption, human capital, and trade openness are positively correlated with economic growth, while geopolitical risks show an insignificant relationship, suggesting that institutional and structural factors are more critical to growth than external instability. Moreover, the strong link between governance and GDP underscores the vital role of institutional quality in sustaining economic progress. Policy recommendations include strengthening anti-corruption frameworks, investing in education and human capital development, and promoting trade integration to enhance resilience against global uncertainties. Future studies should extend the analysis using dynamic panel estimation to capture the long-term effects of governance and risk on growth direction.