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All Journal RETORIKA: Jurnal Ilmu Bahasa At-tahsin: Jurnal Manajemen Pendidikan
La Mahidin
Sekolah Tinggi Ilmu Tarbiyah Togo Ambarsari Bondowoso
Education Languange, Linguistic, Communication & Media

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SUPERVISI AKADEMIK KEPALA MADRASAH DALAM MENINGKATKAN KOMPETENSI PROFESIONAL GURU DI MADRASAH ALIYAH SUNAN KALIJAGA SUKORAMBI Suparjo Adi Suwarno; La Mahidin; Iffah Nur Aeni
at-Tahsin Vol 2 No 2 (2022): Supervisi Akademik dan Pengembangan Kualitas Pendidikan
Publisher : Sekolah Tinggi Ilmu Tarbiyah Togo Ambarsari

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (604.267 KB)

Abstract

Abstrak Keberhasilan penyelenggaraan pendidikan sangat ditentukan oleh kemampuan kepala madrasah dalam mengelola semua sumber daya yang ada di sekolah. Kepala madrasah merupakan salah satu komponen pendidikan yang paling berperan dalam meningkatkan kualitas pendidikan.Salah satu program yang dapat diselenggarakan untuk meningkatkan pendidikan yang berkualitas adalah pelaksanaan bantuan kepada guru atau yang lebih dikenal dengan istilah supervisi akademik. Hasil penelitian menunjukkanbahwa 1) Supervisi akademik kepala madrasah bidang pengembangan materi pembelajaran di MA Sunan Kalijaga diimplementasikan dengan a) Perencanaan Bimbingan Pengembangan Materi, b) Pelaksanaan Bimbingan Pengembangan Materi Pembajaran menggunakan teknik Rapat Guru, 3) Tindak Lanjut Pengembangan materi pembelajaran dilaksanakan dengan mengobservasi langsung pengembangan materi. 2) Supervisi akademik kepala madrasah bidang pelaksanaan penelitian tindakan kelas (PTK) di MA Sunan Kalijaga diimplementasikan dengan a) Merencanakan Bimbingan Penyusunan Laporan PTK, b) Proses Pelaksanaan Bimbingan dengan Teknik Supervisi Diskusi, c) Tindak Lanjut Bimbingan Penulisan Laporan PTK. 3) Supervisi akademik kepala madrasah bidang penggunaan media pembelajaran berbasis teknologi di MA Sunan Kalijaga diimplementasikan dengan a) Perencanaan bimbingan penggunaan media pembelajaran berbasis teknologi, b) Proses pelaksanaan bimbingan penggunaan media dengan menggunakan teknik demonstrasi, c) Tindak lanjut bimbingan penggunaan media pembelajaran berbasis teknologi.
Associative Meaning of Consumers in the Names of Trade Commodities: A Social Semantic Perspective Gordius Ago; Anna Gustiana Zaenal; La Mahidin; Noviatus Sa’diyah; Muta’allim
RETORIKA: Jurnal Ilmu Bahasa Vol. 10 No. 3 (2024)
Publisher : Program Studi Magister Ilmu Linguistik Universitas Warmadewa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22225/jr.10.3.2024.1080-1101

Abstract

Every commodity traded in the economy has a signifier (symbol or name) that implies a certain meaning. This signifier functions as a communication element between producers and consumers, creating a reciprocal relationship. This study aims to examine the associative meaning of consumer perceptions of product names from a social semantics perspective. The main focus of this research is to identify how the names and signifiers of products can influence consumer perceptions and associations, as well as how social and cultural meanings shape their understanding of a brand or product. This research uses a qualitative approach with data consisting of names and signifiers on commercial commodities. Data sources are taken from products available at Indomaret Wonosari Bondowoso. Data collection is done using the unstructured observation with the researcher observing various commodities at Indomaret Wonosari Bondowoso through note-taking and documentation. Additionally, interviews were conducted with consumers from diverse backgrounds to explore their perceptions further. After data collection, analysis was carried out through classification, verification, tabulation, interpretation, and drawing conclusions based on their categories. The research findings reveal that product names not only serve as markers of identity but also create strong emotional and social associations, such as trust. This, in turn, influences consumer preferences and purchasing decisions. Names that contain cultural elements, symbols, or specific values tend to evoke positive responses and strengthen social attachment with consumers. This study contributes to understanding the importance of brand names in building social relationships between consumers and products, as well as how naming strategies can be utilized in marketing to enhance consumer attraction and loyalty
Co-Authors ADI SUWARNO, SUPARJO Anna Gustiana Zaenal Gordius Ago Iffah Nur Aeni Muta’allim Noviatus Sa’diyah