Article Per Year (5 Year)
p-Index From 2020 - 2025
0.408
P-Index
This Author published in this journals
All Journal ACITYA Journal of Teaching & Education
Ade Windiana Argina
Politeknik LP3I Jakarta
Humanities Education Languange, Linguistic, Communication & Media Other

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Hedging Strategies in Research Articles: A Comparative Analysis of Indonesian Male and Female English Students Ade Windiana Argina; Nur Ijabah
Acitya: Journal of Teaching and Education Vol 4 No 1 (2022): Acitya: Journal of Teaching and Education
Publisher : Universitas Muhammadiyah Kalimantan Timur

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (258.147 KB) | DOI: 10.30650/ajte.v4i1.3215

Abstract

Hedge is claimed as linguistic of full commitment or precision commonly used in academic writing to give the appropriate uncertainty, proper strength of claimed data, politeness, and precise presentation in providing and presenting literary works i.e. research articles. This study aimed at revealing the tendency and preferences of Indonesian English Students in applying hedging strategies, and frequencies of hedges use, and if there were any differences between males and females in using hedges in research articles. Data corpus was composed of 40 articles written in English by male and female postgraduate students majoring English Education. The output was categorized which was referred to a combined framework proposed by Holmes (1988), Hyland (1998), Hyland and Milton (1997), Vartala (2001), and Crompton (1997) covering 9 types of hedges. The statistical result showed that although Indonesian Male English Students (IEMSs) employed Hedges in their research articles more frequently than Indonesian Female English Students (IEFSs) did, MANOVA proved that there was no significant effect of gender on the use of hedges in research articles written by Indonesian English Students. Nevertheless, ANOVA result confirmed significant main effects of gender on the use of some types of hedge (Adverb of Frequency, Quantifiers, Epistemic Lexical Verbs and Adjective& Adverb Informal).
Understanding Advertiser’s Intention: The Analysis of Presupposition Triggers in Advertisement Nur Ijabah; Ade Windiana Argina
Acitya: Journal of Teaching and Education Vol 4 No 2 (2022): Acitya: Journal of Teaching and Education
Publisher : Universitas Muhammadiyah Kalimantan Timur

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1361.531 KB) | DOI: 10.30650/ajte.v4i2.3237

Abstract

An advertisement is media that is used by a producer or company to reach their goal of selling the product as much as possible. Through language used in an advertisement, the advertiser tries to manipulate the audience’s minds to buy a particular product or service. One of the strategies to reach their goal is by employing presupposition in the advertisement. The presupposition is claimed to be able to give persuade potential consumers as well as to make the advertisement economic, as the information is concisely presented. This study aimed to investigate kinds of presupposition triggers employed in cosmetic advertisement namely SK-II. This study chose five videos of SK-II advertisement as the data. Then the videos were transcribed and selected the potential presupposition. Through analyzing presupposition triggers with the framework proposed by Levinson, it is hoped that this study will uncover the message employed in the advertisement, and help the reader understand the intention behind the language used in advertising so that they would be a wise consumer in deciding what products should be bought. Keywords: Presupposition triggers, advertisement, persuasive function
Co-Authors Nur Ijabah