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All Journal LINIMASA: JURNAL ILMU KOMUNIKASI The International Journal of Pegon Islam Nusantara Civilization Jurnal Ilmu Komunikasi Andalan Indonesian Journal of Contemporary Multidisciplinary Research
Kiki Esa Perdana
Program Studi Ilmu Komunikasi, Fakultas Manajemen Dan Kepemimpinan, Universitas Tanri Abeng Jakarta
Religion Arts Humanities Astronomy Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Library & Information Science Social Sciences Other

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Journal : LINIMASA: JURNAL ILMU KOMUNIKASI

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Manajemen Public Relations PT. Persib Bandung Bermartabat Di Twitter Dalam Mempertahankan Citra Perusahaan Klub Sepakbola Persib Bandung: Managemen public relations PT. Persib Bandung bermartabat di twitter dalam mempertahankan citra perusahaan klub sepakbola Persib Bandung Kiki Esa Perdana
Linimasa : Jurnal Ilmu Komunikasi Vol. 3 No. 1 (2020): Januari 2020
Publisher : Ilmu Komunikasi, FISIP Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/linimasa.v3i1.2130

Abstract

The development of football in Indonesia is very interesting, according to Permendagri number 32 of 2011 and 39 of 2012 rules since 2005, football clubs in Indonesia are required to have a professional company background, may no longer be funded by the state budget or regional finance, therefore, all major clubs in Indonesia , changing the structure of their management into a professional company seeking funding from sponsors. So this transition is pretty much a hassle for many football clubs, not a few clubs that are a little turned into professional management, but stuck in the old way. Still not practicing professional public relations management as it should, but still using government relations, PT. Persib Bandung is one of the clubs deemed successful in carrying out this transformation by turning to a professional company. In epistemology, PT. Persib Bandung with dignity already has many advantages with a supporter base that has been well established for a long time. Public relations management is just continuing their good performance.
Co-Authors Robby Rachman Nurdiantara