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Pemanfaatan Teknologi Informasi Sebagai Media Pembelajaran Guru Dalam Pembelajaran Jarak Jauh Selama Pandemi Oki Heryanto
Avant Garde Vol 9, No 2 (2021): Avant Garde
Publisher : Fakultas Komunikasi & Desain Kreatif - Universitas Budi Luhur

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36080/ag.v9i2.1371

Abstract

Distance Learning (PJJ) is a form of social distancing that is carried out so that every student has the right to continue to study during the Covid-19 pandemic. Distance Learning (PJJ) provides higher education services to community groups who cannot attend face-to-face education, and expands access and facilitates higher education services in learning. The learning system carried out by students and teachers through learning media by utilizing information technology. The purpose of this study was to describe the use of information technology as a medium of learning by teachers and to find out the state of technology available in schools as a means of supporting distance learning. This study uses a qualitative descriptive method with a case study approach. Data collection was carried out by studying literature and interviewing four resource persons from state elementary school teachers, junior high schools, and high schools located in the city of Tulungagung, East Java. The collaboration of students, teachers, schools, parents, and the government determines the success of PJJ, especially for the availability of learning support tools and internet access. Teachers adapt and are required to innovate in utilizing technology. There is a change in the use of technology for the sustainability of education in Indonesia.
Strategi Pemasaran Media Digital dalam Meningkatkan Diseminasi Data di Badan Pusat Statistik Oki Heryanto; Engkus Kuswarno; Purwanti Hadisiwi
LITERATUS Vol 4 No 1 (2022): Jurnal Ilmiah Internasional Sosial dan Budaya
Publisher : Neolectura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37010/lit.v4i1.616

Abstract

The marketing strategy applied by non-profit organizations or government agencies is not much different from the marketing strategy of private companies, because both have products or services that need to be marketed for the benefit of consumers. One of the government institutions that requires a marketing strategy is the Central Statistics Agency (BPS) to meet the needs of data users and increase the dissemination of BPS products. The development of ICT in line with internet users in Indonesia is a promotional opportunity. This study aims to find out how the BPS digital media marketing strategy is to increase the dissemination of statistical data products. The method uses descriptive qualitative with a case study approach. Data collection is carried out by means of literature studies and observations in Central BPS, Central Jakarta, especially in the Directorate of Statistical Dissemination in the period January - September 2021. The results of research on digital marketing strategies used by BPS in increasing the dissemination of statistical data products are (1) through integrated statistics service website, (2) publishing softcopy books, (3) using QR codes, (4) launching the Allstats application, (5) infographics, (6) launching the Virtual Statistical Corner. The sales of printed books have decreased because they have been replaced by the ease of getting data online.