Asep Suryana, SE., M.AK
STIE PASIM SUKABUMI

Published : 5 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 5 Documents
Search

KONTRIBUSI HARGA DAN PENINGKATAN KUALITAS PELAYANAN PADA KEPUTUSAN PEMBELIAN KONSUMEN UNTUK BERBELANJA PADA ALFAMART CABANG CIBEUREUM KOTA SUKABUMI: Manajemen sumberdaya manusia Asep Suryana, SE., M.AK
Ekonomedia Vol. 6 No. 01 (2017): April 2017
Publisher : P3M STIE PASIM Sukabumi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (344.162 KB)

Abstract

This research was conducted at Alfamart Cibeureum Branch, Sukabumi City. The purpose of this study is to determine the effect of price and product quality improvement simultaneously on consumer purchasing decisions to shop at Alfamart Cibeureum Branch, Sukabumi City. The research method used is the Associative Descriptive method. The population in this study were consumers who shopped at Alfamart Cibereum City Branch for one month and the sample used was 94 people obtained by using non-probability sampling with judgment sampling technique. Meanwhile, to test the research instrument using validity, reliability, and hypothesis testing. used t test and ui f, then analysis of the relationship used Pearson correlation, coefficient of determination and multiple linear regression analysis. Based on the results of the analysis that has been carried out, it can be seen that the correlation test shows that the correlation value of Price on Purchase Decisions is 0.947 and includes a very strong correlation category because it is in the interval "0,800-1,000", that the correlation value of Service Quality with purchasing decisions is 0.941 and belongs to the category of very strong correlation because it is in the interval “0,800 - 1,000. Based on the analysis of the determination test of the contribution of the influence of the application of Price and Service Quality on the Purchase Decision, the calculation results obtained that the R Square value of the Purchase Decision was 0.904 or 90.4%, the remaining 9.6% was influenced by variables other than Price and Service Quality which were not examined by researchers. Furthermore, multiple linear regression analysis obtained the value of the independent variable constant. Y = 5.671 + 0.653 X + 0.293 X + . Based on the regression equation, it can be translated: that the constant value (a) has a value of 5.671 which states that if the price (X1) and service quality (X2) does not increase or equal to 0, then the value of the purchase decision (Y) is 5.671 times. .
PENGARUH LEVERAGE DAN PROFITABILITAS TERHADAP NILAI PERUSAHAAN PADA PT. ASTRA INTERNATIONAL Tbk (STUDI KASUS DI BURSA EFEK INDONESIA): accounting & finance Asep Suryana, SE., M.AK
Ekonomedia Vol. 7 No. 01 (2018): April 2018
Publisher : P3M STIE PASIM Sukabumi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (310.899 KB)

Abstract

This study aims to determine the effect of leverage (DR) and profitability (ROE) on firm value (PBV) at PT. Astra International Tbk. The data used in this study were obtained from the financial statements of PT. Astra International Tbk from 2007 to 2016. In this study the author uses the theory of Irham Fahmi (2014:135) for the effect of the title. This study aims to determine whether there is a significant and positive effect between leverage, profitability and firm value at PT. Astra International Tbk. The method used in this research is descriptive associative with causal study. Data analysis techniques used in this research are classical assumption test, multiple correlation, multiple regression test, and hypothesis testing. The classical assumption test consists of normality test, multicollinearity test, and heteroscedasticity test. While the hypothesis testing consists of t test (partially), f test (simultaneously) and R2 test (coefficient of determination). The results of the research PT. Astra International Tbk that simultaneously in testing the t-test hypothesis (partially) Leverage (DR) has no effect on Firm Value (PBV) with tcount < ttable = (1.370 < 2.36482) while Profitability (ROE) to Firm Value PBV) has a significant effect with the value of tcount < ttable = (2,450 > 2,036482). Then in testing the f test hypothesis (simultaneously) Leverage (DR) and Profitability (ROE) have no effect on Firm Value (PBV) with Fcount < Ftable = (3,089 < Ftable 4,74). And testing the hypothesis on the R2 test (coefficient of determination) that the results of the KD value = 46.9%, with a value of 46.9% and the remaining 53.1% which is explained by other factors not examined. So it can be concluded that the influence of leverage and profitability on firm value is included in the strong category.
PENGARUH KUALITAS AUDIT TERHADAP KUALITAS PELAPORAN KEUANGAN PADA INSPEKTORAT KOTA SUKABUMI: accounting & finance Asep Suryana, SE., M.AK
Ekonomedia Vol. 8 No. 01 (2019): April 2019
Publisher : P3M STIE PASIM Sukabumi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (275.793 KB)

Abstract

The purpose of this research is to know how much audit quality affects the quality of financial reporting in Inspektorat Kota Sukabumi.The method used for this study is a qualitative method, which has a descriptive nature and tends to use analysis. In terms of the size of respondents or research objects, qualitative methods have fewer objects compared to quantitative research, because they prioritize the depth of data, not the quantity of data.The results of the study that the variable X namely Audit Quality in Inspektorat Kota Sukabumi is classified as good and can be seen from the assessments that have been carried out showing the correlation of Audit Quality (X) to the Quality of Financial Reporting of r = 0.620, which means it is in the range of 0.60-0.79 which means strong, then when there is an increase in the audit quality variable, the variable quality of financial reporting will increase and vice versa.
KONTRIBUSI HARGA DAN PENINGKATAN KUALITAS PELAYANAN PADA KEPUTUSAN PEMBELIAN KONSUMEN UNTUK BERBELANJA PADA ALFAMART CABANG CIBEUREUM KOTA SUKABUMI: accounting & finance Asep Suryana, SE., M.AK
Ekonomedia Vol. 5 No. 01 (2016): April 2016
Publisher : P3M STIE PASIM Sukabumi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (344.162 KB)

Abstract

This study aims to determine the effect of leverage (DR) and profitability (ROE) on firm value (PBV) at PT. Astra International Tbk. The data used in this study were obtained from the financial statements of PT. Astra International Tbk from 2007 to 2016. In this study the author uses the theory of Irham Fahmi (2014:135) for the effect of the title. This study aims to determine whether there is a significant and positive effect between leverage, profitability and firm value at PT. Astra International Tbk. The method used in this research is descriptive associative with causal study. Data analysis techniques used in this research are classical assumption test, multiple correlation, multiple regression test, and hypothesis testing. The classical assumption test consists of normality test, multicollinearity test, and heteroscedasticity test. While the hypothesis testing consists of t test (partially), f test (simultaneously) and R2 test (coefficient of determination). The results of the research PT. Astra International Tbk that simultaneously in testing the t-test hypothesis (partially) Leverage (DR) has no effect on Firm Value (PBV) with tcount < ttable = (1.370 < 2.36482) while Profitability (ROE) to Firm Value PBV) has a significant effect with the value of tcount < ttable = (2,450 > 2,036482). Then in testing the f test hypothesis (simultaneously) Leverage (DR) and Profitability (ROE) have no effect on Firm Value (PBV) with Fcount < Ftable = (3,089 < Ftable 4,74). And testing the hypothesis on the R2 test (coefficient of determination) that the results of the KD value = 46.9%, with a value of 46.9% and the remaining 53.1% which is explained by other factors not examined. So it can be concluded that the influence of leverage and profitability on firm value is included in the strong category.
PENGARUH OPERATING LEVERAGE, ECONOMIC VALUE ADDED (EVA) DAN MARKET VALUE ADDED (MVA) TERHADAP RETURN ON ASSET PADA PT. SEPATU BATA TBK. PERIODE 2011-2018: accounting & finance Asep Suryana, SE., M.AK
Ekonomedia Vol. 7 No. 02 (2018): September 2018
Publisher : P3M STIE PASIM Sukabumi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (377.922 KB)

Abstract

The use of fixed assets in a company will make the company bear fixed costs (operating leverage) every period. This operating leverage decision will affect the Return On Assets of a company. Where the Return On Assets of the company is used by investors to see the extent to which the company can generate profits from the assets they have. Based on this, the authors give the title of this study, namely: "the effect of operating leverage on return on assets at PT. Bata Shoes Tbk. period 2011-2018 ". The research aims to: (1) Know how operating leverage at PT. Sepatu Bata Tbk, (2) Knowing how to return on assets at PT. Sepatu Bata Tbk, (3) How is the influence of operating leverage on return on assets at PT. Sepatu Bata Tbk.The method used in this research is descriptive associative with the ex post facto approach. The data collection method used is documentation. And sampling uses quota sampling. The data source used is secondary data with the type of data used is quantitative data. The method of testing statistical data uses the T statistical test with a significance level of 0.05 using the SPSS 25.0 program for windows.The results showed that operating leverage has a significant negative effect on return on assets, with a value of -3.098 and a significance value of 0.004 and a correlation value of -0.492, which means the level of the relationship is quite influential. The coefficient of determination is 0.242, which means that the magnitude of the effect of operating leverage on return on assets is 24.2% and the remaining 75.8% is influenced by other factors outside this study.