Article Per Year (5 Year)
p-Index From 2021 - 2026
0
P-Index
This Author published in this journals
All Journal Ekonam : Ekonomi, Akuntansi dan Manajemen
Muhammad Faisyal Nurkhalik
isal
Economics, Econometrics & Finance

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
PENGARUH KUALITAS LAYANAN, MINAT BELI DAN KEPUASAN PELANGGAN DALAM MEMBENTUK LOYALITAS PELANGGAN Muhammad Faisyal Nurkhalik
Ekonam: Jurnal Ekonomi, Akuntansi & Manajemen Vol 2 No 2 (2020): Agustus 2020
Publisher : Universitas Insan Cendekia Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (417.292 KB) | DOI: 10.37577/ekonam.v2i2.266

Abstract

Abstrac This study aims to determine the effect of Service Quality, Buying Intention, and Customer Satisfaction factors on Rumah Makan Sop Kaki 999 Bandung Khas Mas Udin , this type of research uses a qualitative approach. the population of this study is Rumah Makan Sop Kaki 999 Bandung Khas Mas Udin consumers, and the samples used in this study were 62 respondents where data collection methods using a questionnaire, data analysis in this study uses the SPSS application, namely multiple linear regression analysis with the equation Y = a + b1x1 + b2x2 + b3x3. Based on the results of the analysis that has been described in the results obtained that the variable X1 Service Quality, variable X2 Buying Intention, and variable X3 Customer Satisfaction significantly influence the variable Y Consumer Loyalty decisions on Rumah Makan Sop Kaki 999 Bandung Khas Mas Udin. By 88.6% while the rest is influenced by other variables not research in this study. With a regression equation Y = 1,022 + 0,222 X1 + 0,721 X2 + 0,024 X3. Keywords:Service Quality Factors, Buying Intention,Customer Satisfaction
Co-Authors