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EDWIN BUSTAMI
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Decision Sciences, Operations Research & Management Social Sciences

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IMPACT OF DEBT TO ASSET RATIO (DAR), DEBT TO EQUITY RATIO (DER), CAPITAL STRUCTURE (STM) TO RETURN ON EQUITY ( ROE) IN TEXTILE MILL PRODUCTS INDUSTRIAL COMPANY ARE REGISTERED ON THE BEI EDWIN BUSTAMI; SYAMSURIZAL TAN; ZULKIFLI ZULKIFLI
Journal of Business Studies and Management Review Vol. 2 No. 2 (2019): JBSMR Vol 2 No.2 June 2019
Publisher : Management Department, Faculty of Economics and Business, Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (288.607 KB) | DOI: 10.22437/jbsmr.v2i2.7218

Abstract

This study aims to analyze the development / change of DAR, DER, STM, and ROE, Effect of DAR, DER, and STM on ROE both simultaneously and partially, the magnitude of the effect of DAR, DER, and STM on ROE both simultaneously and partially, as well as variables the most dominant one affects ROE. DAR, DER, STM simultaneously have a significant effect on ROE. While partially for the DAR variable no effect on ROE. for the DER variable it affects ROE. for STM variables it is known that the effect has an effect on ROE. The magnitude of the effect simultaneously from DAR, DER, STM to ROE is 0.94 or 94%. The magnitude of the effect of DAR on ROE is equal to 22.8%. The magnitude of the effect of DER on ROE is 74.9%. The magnitude of the effect of STM on ROE is 50%. DER variable is the variable that has the most dominant effect on ROE with a value of 74.9%.
PRICE DISCOUNT, BONUS PACK, AND HEDONIC VALUE TOWARDS ONLINE SHOP IMPULSE BUYING: A CASE STUDY ON PRIVATE COLLEGE STUDENTS IN SUNGAI PENUH CITY Intan Sherlin; Indra Budaya; Edwin Bustami
JOURNAL OF BUSINESS STUDIES AND MANGEMENT REVIEW Vol. 5 No. 2 (2022): JBSMR, Vol. 5 No.2, June 2022
Publisher : Management Department, Faculty of Economics and Business, Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (372.978 KB) | DOI: 10.22437/jbsmr.v5i2.17292

Abstract

We study online shop impulse buying behaviour of college students in some private universities at Sungai Penuh city and formulate problems as follows: (1) how could price discount affect their impulse buying behaviour? (2) How could bonus packs affect their impulse buying behaviour? (3) How could hedonic value affect their impulse buying behaviour? (4) How could price discount, bonus pack, and hedonic value altogether affect their impulse buying behavior? We spread questionners among 60 students of private universities in Sungai Penuh city and use descriptive quantitative techniques for data analysis. Results of the study shows that there is a significant influence of price discounts and bonus packs, partially, on impulse buying behaviour of these college students. While the hedonic value has a little to no significant effect on their impulse buying behaviour. For price discounts, bonus packs, and hedonic values altogether, there is a significant effect on impulse buying behaviour simultaneously. The influence of price discount, bonus pack, and hedonic value on impulse buying behaviour is 16.9%, with 83.1% are from another influences that need to be further studied for future research.
Co-Authors Heni Pujiastuti Indra Budaya, Indra Intan Sherlin SYAMSURIZAL TAN Zulkifli Zulkifli