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Role of Dynamic Capability and Customer Relationship Management: a Case Study of Fintech Lending Platforms in Indonesia Fortune Nabhel harmony; Soebowo Musa
Conference Series Vol. 3 No. 1 (2020): International Conference on Global Innovation and Trends in Economy 2020
Publisher : ADI Publisher

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Abstract

The key point for this study is to understand the role of dynamic capability in managing customer relationships for improved business performance. Of utmost interest to this research, the study proposes and tests a model that assumes that dynamic capability has a positive relationship towards customer relationship management; in order to develop organizational agility which has a positive relationship towards firm performance. Upon confirming our hypotheses, our findings offer a clearer picture of the aspects to which the sustainability of a customer relationship management system depends on different organizational capabilities. Hence, dynamic capability can be seen as a catalyst for customer relationship management and business management overall. CRM helps develop agility within an organization and agility strengthens an organization to adapt quickly to its customers ' needs, optimize the operational processes of the organization and establish external relations which influences the firm’s performance.
Entrepreneurial Leadership, Entrepreneurial Orientation, Organizational Effectiveness and Their Relationships Towards Firm Performance Rudi Suhendi; Soebowo Musa
Emerging Markets : Business and Management Studies Journal Vol. 9 No. 2 (2022)
Publisher : Directorate of Academic Research and Community Services

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33555/embm.v9i2.198

Abstract

This study is a cross-sectional descriptive & confimatory study that analyzes the Indonesian heavy equipment industry. Therefore, the results only represent the condition of the industry at a certain point in time the research was conducted, unlike longitudinal data. Another implication is that this research cannot determine causality between constructs and can only represent the current condition. The construct that the author measures is entrepreneurial leadership (EL), entrepreneurial orientation (EO), organizational effectiveness (OE) and Firm performance (FP). FP is a relevant construct in strategic management research and is often used as the dependent variable. Despite this relevance, there is almost no consensus on its definition, dimensions and measurement, what is limiting progress in research and understanding of the concept. Successful FP operating in dynamic and changing environments have the ability to reach out and explore new sights. When the current conditions for new employee recruitment have been reduced, even every year there are no additional new employees, expenses, optimization & additional work jobs for each employee, etc. Possibly with this, I as the author would like to examine current in the company whether they have EL, EO, OE to improve FP, where employees understand and apply how Risks of risk and uncertainty as well as being proactive in maintaining the company's growth, so that the company can survive in a dynamic business situation. And for this study the author also wants to clarify that EL, EO, OE and FP are their have relationship have a positive effect for each others.