Nusyifa Tassya Puspitasari
Universitas Sultan Ageng Tirtayasa

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Pelaksanaan Webinar Dengan Tema Implementasi Digital Marketing Dalam Menarik Minat Konsumen di Era Pandemi COVID-19 Khususnya di Desa Ketapang Deris Dasmawan; Kevin Afandi; Nusyifa Tassya Puspitasari; Septy Anggrelia; Krisna Damayanti; Jeni Astuti Ningrum; Viera Rahmaniasan; Nurholifah
Panrannuangku Jurnal Pengabdian Masyarakat Vol. 1 No. 2 (2021)
Publisher : Lembaga Penelitian dan Pengembangan Teknologi dan Rekayasa, Yayasan Ahmar Cendekia Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35877/panrannuangku521

Abstract

The purpose and objective of holding a training webinar with the theme of implementing digital marketing in attracting consumer interest in the era of the covid-19 pandemic in community service activities in the Ketapang village is to help people who have difficulties in doing marketing for their products in the era of the covid-19 pandemic where they can use social media by using attractive designs to attract consumers. Government policies such as PPKM during the pandemic often make business owners worry about their business. They are afraid that their business will not go well, because it is important to use social media to market their products to attract consumers, even if not directly.