Article Per Year (5 Year)
p-Index From 2021 - 2026
0
P-Index
This Author published in this journals
All Journal Jurnal Bisnis dan Pembangunan
Hasanur Arifin
Dosen Magister Ilmu Administrasi Bisnis, Fisip Unlam Banjarmasin
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Analisis Pengelolaan Pendapatan dan Belanja Daerah Pada Pemerintah Kota Banjarmasin Husnul Abdi; Siti Rusidah; Hasanur Arifin
JURNAL BISNIS DAN PEMBANGUNAN Vol 5, No 1 (2016): Januari 2016
Publisher : Universitas Lambung Mangkurat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20527/jbp.v5i1.2773

Abstract

This research is aimed at finding out to what extend the regional revenue and expenditure governance reaches the level of economic,efficiency  and affectivity values. Besides that, it also examines the policies conducted in order to use and optimize local revenues collection. Using descriptive method related to ” value for moner ” concepts, this research took place in Banjarmasin city and utilized primary dan secondary data of 2007,2008,2009,2010 and 2011. Primary data were collected from interviews with the Head Banjarmasin Municipal Revenue Agency Office and Head of budgeting departement,while secondary data were collected from budget realization report documents. The methode of economic,efficiency dan affectivity analysis was operated to measure the achievement in several relevant performance indicators. The economic  level of the governance during 2007-2011 reached 84,50 %, in average, while the efficiency level reached 95,24 % and the affectivity level reached 102,81 %.In optimizing local revenue collection,the ratio in valur for  money tool was useful in providing information to improve all regional goverment components performance,internally asa well as externally. Keywords : Value For Money,Revenue,Expenditure, economic,efficiency,affectivity
Pengaruh Bauran Pemasaran (Marketing Mix) Terhadap Volume Penjualan Okky Jelly Drink Pada Distributor PT. Sinar Niaga Sejahtera Di Wilayah Banjarmasin Purwanto Purwanto; Fitriyadi Fitriyadi; Hasanur Arifin
JURNAL BISNIS DAN PEMBANGUNAN Vol 5, No 1 (2016): Januari 2016
Publisher : Universitas Lambung Mangkurat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20527/jbp.v5i1.2775

Abstract

This study was aimed to discover (1) the influence of simultaneous marketing mix on the sales volume of Okky Jelly Drink in Banjarmasin area. (2) the influence of simultaneous marketing mix on the sales volume of Okky Jelly Drink in Banjarmasin area, and (3) to discover the most dominant marketing mix in increasing the sales volume of Okky Jelly Drink in Banjarmasin area. The analysis method used was multiple regression analysis, F test, t test and determination coefficient (R2). Based on research results, it’s concluded that marketing mix had partial positive influence on the sales volume of Okky Jelly Drink in Banjarmasin area. First, it’s proven that products (X1) influenced the sales volume (Y), Second, it’s proven that price (X2) influenced sales volume (Y), Third, it’s proven that distribution channel mix (X3) influenced sales volume (Y) and, Fourth, it’s proven that promotion mix (X4) influenced sales volume (Y). Analysis also concluded that there was influence of simultaneous marketing mix on the sales volume of Okky Jelly Drink in Banjarmasin area.  Keywords: Marketing Management, Marketing Mix, Sales Volume
Co-Authors Fitriyadi Fitriyadi Husnul Abdi Purwanto Purwanto Siti Rusidah