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All Journal Ensiklopedia of Journal Communiverse
Sartika Sartika
STISIP Persada Bunda
Arts Humanities Computer Science & IT Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences

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ANALISIS KOMUNIKASI PERSUASIF DALAM FILM “MISS SLOANE” (KAJIAN TEKNIK PERSUASIF MENURUT WILLIAM S. HOWELL DAN CHARLES LARSON) Sartika Sartika
Ensiklopedia of Journal Vol 3, No 5 (2021): Vol 3 No. 5 Edisi 3 Desember 2021
Publisher : Lembaga Penelitian dan Penerbitan Hasil Penelitian Ensiklopedia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (219.803 KB) | DOI: 10.33559/eoj.v4i3.786

Abstract

The world of cinema has its own place in the hearts of the people, and is loved by various groups from children to adults. If you look at the storyline of a film, there is an implied message, the film Miss Sloane tells the world of Public Relations (PR) and the twists and turns of drama that a PR person goes through are clearly illustrated in this film. The technique used by Miss Sloane is a study of the realm of persuasive communication. This technique is the approach of William S. Howell and Charles Larson. This study uses a literature or literature method that focuses on references to persuasive communication techniques. The purpose of this research is to find out what persuasive communication techniques are contained in the film.Keywords: Communication, Persuasive, Film
PENGARUH TEKNIK “JUMP SCARE” PADA FILM HOROR THE CONJURING TERHADAP PSIKOLOGIS PENONTON REMAJA TENGAH DAN AKHIR DI PEKANBARU Sartika Sartika
Communiverse : Jurnal Ilmu Komunikasi Vol. 6 No. 1 (2020): Desember
Publisher : LPPM Abdurrab Pekanbaru

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36341/cmv.v6i1.2291

Abstract

Penelitian ini bertujuan mengetahui pengaruh teknik jumps scare pada film The Conjuring terhadap psikologis penonton remaja tengah dan akhir. Populasi yang digunakan dalam penelitian ini adalah remaja kategori tangah dan akhir di kota Pekanbaru yang terdiri dari remaja dengan rentang usia antara 15-22 tahun. Metode penelitian ini adalah deskriptif kuantitatif dengan menggunakan kuesioner kepada responden. Jumlah sampel dalam penelitian ini adalah 56 remaja yang ada di kota Pekanbaru. Teori dalam penelitian ini adalah teori sinematik pada pembuatan film dan fear appeals. Hasil penelitian ini membuktikan adanya pengaruh signifikan antara teknik jump scare dengan psikologis penonton remaja tengah dan akhir. Perhitungan menggunakan SPSS dengan rumus regresi linear sederhana dengan hasil Ho diterima, yaitu Y = a + bx dengan persamaan Y = 6,028 + 0,214x dimana terdapat nilai psikologis penonton sebesar 6,028.
Analisis Penggunaan Eufemisme Dalam Pembuatan Berita Online Di Medialokal.co Edisi November 2022 Sartika Sartika
Communiverse : Jurnal Ilmu Komunikasi Vol. 10 No. 1 (2023): Desember
Publisher : LPPM Abdurrab Pekanbaru

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36341/cmv.v8i1.3109

Abstract

The use of news language style is one of the characteristics in the world of journalism, one of which is the use of euphemisms. The use of euphemisms aims to make it easier for journalists to explain news content, in addition to refine the grammar of the news but also help the style of writing the news to make it more attractive to readers. This research method uses a descriptive qualitative approach, the data used in this study are in the form of words and sentences that contain euphemisms. The data obtained using the data card technique is read and recorded. The discussion of news focuses on one of the online news stories in the November 2022 edition of Medialokal.Co where the discussion of euphemisms is based on its form, namely the use of abbreviations, borrowed words, foreign words, metaphors and periphrasis.
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