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All Journal Jurnal Ilmiah Membangun Desa dan Pertanian Jurnal Kepariwisataan Indonesia: Jurnal Penelitian dan Pengembangan Kepariwisataan Indonesia
Taufan Daniarta Sukarno
Badan Riset dan Inovasi Nasional
Agriculture, Biological Sciences & Forestry Humanities Social Sciences

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Strategi Penguatan Identitas Kopi Desa Ciater Kabupaten Subang Arif Purbantara; Emma Rahmawati; Varenna Faubiany; Taufan Daniarta Sukarno
Jurnal Ilmiah Membangun Desa dan Pertanian Vol 7, No 2 (2022)
Publisher : Department of Agribusiness Halu Oleo University Kendari Southeast Sulawesi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37149/jimdp.v7i2.23988

Abstract

The level of coffee consumption in Indonesia has developed very rapidly in the last decade. The many variants of coffee that are widely circulated in the market have led to increased consumer interest from various circles in coffee products. However, ironically, coffee farmers often do not feel the positive impact of the high trend of coffee consumption because their harvests are forced to be fused with other coffee products produced in factories. This is because the coffee does not have a strong identity, so it does not have a high bargaining position and value in the eyes of both producers and consumers. The purpose of this study was to analyze the strategy of strengthening the identity of the village coffee. Data collection was carried out in May – December 2019 through interviews, FGDs, observations and documentation. This research approach uses qualitative methods. This study uses a SWOT analysis by analyzing coffee commodities' internal and external factors. The results show that the strategies that can be used to establish coffee identity are strengthening farmers' social capital, utilizing information technology, training and mentoring farmers in business development, and coordinating between farmer groups and stakeholders in the supply chain.
Effects of Tourism Village on Sustainable Livelihoods and Pandemic Resilience in Serang Village Nurul Aldha Mauliddina Siregar; Basuki Antariksa; Sri Najiyati; Taufan Daniarta Sukarno
Jurnal Kepariwisataan Indonesia: Jurnal Penelitian dan Pengembangan Kepariwisataan Indonesia Vol. 18 No. 2 (2024): JKI Edisi Desember 2024
Publisher : Ministry of Tourism and Creative Economy/Tourism and Creative Economy Agency Republic of Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47608/jki.v18i22024.235-256

Abstract

This research explores the policy approach adopted by the management of Serang Tourism Village for village development, with an emphasis on the five livelihood capitals and the community’s strategies for sustaining livelihoods after development. Employing a mixed-methods sequential exploratory approach, the research identifies the key policy strategy as the creation of BUM Desa. This initiative has boosted PADes contributions to villages, thereby advancing local development. Consequently, this has improved access to the five livelihood capitals, fostering more sustainable livelihoods. The research also underscores the community's susceptibility to the impacts of the Covid-19 pandemic, emphasizing the importance of both the tourism and agriculture sectors in sustaining livelihoods during crises. It concludes that the tourism village strategy implemented by BUM Desa plays a significant role in supporting the community’s well-being through the five capitals, thereby protecting their living conditions from potential vulnerabilities. The results should prompt local authorities to focus on enhancing the capabilities of BUM Desa, aiming to offer more sustainable livelihoods for the community.
Co-Authors Arif Purbantara Basuki Antariksa Emma Rahmawati Nurul Aldha Mauliddina Siregar Sri Najiyati Varenna Faubiany