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All Journal International Journal of Economics, Business and Accounting Research (IJEBAR) International Journal of Review Management Business and Entrepreneurship
Eny Soenardi
PT. Adiprima Suraprinta
Economics, Econometrics & Finance

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CREATING NEW STRATEGY FOR BUSINESS SUSTAINABILITY THROUGH BUSINESS MODEL CANVAS ( BMC ) EVALUATION IN PAPER MANUFACTURING Eric Harianto; Eny Soenardi
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 6, No 2 (2022): IJEBAR, VOL. 06 ISSUE 02, JUNE 2022
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v6i2.3025

Abstract

In addition to increasingly fierce global competition, the company is also faced with existing products that have entered the declining phase, newsprint and HVS Recycled paper so that the company must create new branding, new marketing for packaging paper and implement new strategies so that the company's revenue does not decline, but can be improved, both in terms of revenue and profit, and reduce operating costs. The analysis is carried out on each element of the Business Model Canvas, namely Customer Segments, Channels, Customer Relationships, Value Propositions, Revenue Streams, Key Resources, Key Activities, Key Partnerships, and Cost Structure. In the manufacturing industry, the hardest challenge is at the back stage, where companies are required to operate excellence in order to achieve cost efficiency and increase company profits. This research was conducted for six months starting from Januari 2021 to June 2021. In this study, the informant were 5 employees, consisting of 1 General Manager and 4 managers (production manager, purchasing manager, marketing manager and QC manager ). The data analysis technique used is descriptive analysis (Creswell,2014). Data testing in this study was carried out using the data triangulation method. This research was conducted at PT. Adiprima Suraprinta which is engaged in paper manufacturing with the aim of creating new strategies that are useful for business sustainability through Business Model Canvas (BMC) evaluation can be applied immediately. Keywords: Sustainibility, BMC, Strategy, Paper Manufacturing.
The Role of Corporate Entrepreneurship in The Relationship Between Entrepreneurial Leadership and Corporate Culture to Corporate Performance at PT. AS Eny Soenardi
International Journal of Review Management Business and Entrepreneurship (RMBE) Vol. 2 No. 2 (2022): International Journal of Review Management Business and Entrepreneurship (RMBE)
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/rmbe.v2i2.3364

Abstract

Technological disruption in this digitalization era has brought technological advances and changes in trends that are quite large and affected in a decline in corporate performance. This study aims to determine the role of corporate entrepreneurship in the relationship between entrepreneurial leadership and corporate culture towards increasing corporate performance. The variables studied are entrepreneurial leadership (X 1), corporate culture (X2), corporate entrepreneurship (Y), and corporate performance (Z). The population in this study is all paper mill employee of PT. AS with job level assistant supervisor to general manager. The sample consists of 76 respondents determined using saturated sampling method. Researcher used a statistical analysis model of Structural Equation Modeling (SEM) and use Partial Least Square (PLS) for analysis tools. Results show that entrepreneurial leadership has an effect on corporate cntreprenurship, corporate culture has an effect on corporate entreprenurship, corporate entrepreneurship has an effect on corporate performance, entrepreneurial leadership has no effect on corporate performance, and corporate culture has not effect on corporate performance at PT. AS.
Co-Authors Eric Harianto