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All Journal Journal Civics and Social Studies
Dini Nuraeni
Fakultas Kewirausahaan Universitas Garut

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Peran Teknologi Internet Dalam E-Commerce Sukma Nugraha; Dini Nuraeni
Journal Civics and Social Studies Vol 5, No 2 (2021): Volume 5 No 2 Tahun 2021
Publisher : Institut Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31980/civicos.v5i2.1474

Abstract

This study discusses the role of internet technology in e-commerce. This study uses a causal research design on 58 respondents. The data technique used is simple linear regression with SPSS 21 application. Technology plays a role in the development of e-commerce. This shows that customers will be satisfied if they use technology that offers good technology, low risk and the development of e-commerce. This research has benefits in developing an applied theory that information technology plays a significant role in e-commerce. For further research, it is expected to examine the dividend variable that is not listed in this research model. This research has practical benefits for business actors who use e-commerce to improve marketing performance by always paying attention to the role of information technology in e-commerce 
Co-Authors Sukma Nugraha