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All Journal Jurnal Indonesia Sosial Sains Al-Muhasabah: Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan
Diah Wuriah Ningsih
Institut Teknologi dan Bisnis ADIAS Pemalang
Humanities Astronomy Biochemistry, Genetics & Molecular Biology Chemistry Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Energy Environmental Science Immunology & microbiology Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Neuroscience Physics Social Sciences

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Mediasi Profesionalisme Tehadap Kinerja Pegawai: Pengaruh Emotional Intelligence, Intellectual Intelligence dan Work Experience Santi Suciningtyas; Diah Wuriah Ningsih
Jurnal Indonesia Sosial Sains Vol. 3 No. 06 (2022): Jurnal Indonesia Sosial Sains
Publisher : CV. Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (487.109 KB) | DOI: 10.59141/jiss.v3i06.605

Abstract

The success of the organization is influenced by a process that significantly affects the success of the organization with the roles of managers and workers synergizing with each other to set expectations, evaluate results and reward performance. The purpose of this study was to determine the effect of mediation of professionalism on the effect of emotional intelligence, intellectual intelligence and work experience on employee performance. The data analysis method used is indirect impact analysis and sub-analysis. Section 90 of this research analysis involves government employees at the Pamelang Education and Culture Office. The results of this study have a significant influence between the Emotional Intelligent variable (X1) on the Employee Performance variable (Y), there is a significant influence between the Intellectual Intelligence variable (X2) on the Employee Performance variable (Y), there is a significant influence between the Work Experience variable (X3) on the Employee Performance variable (Y), there is a significant effect between the Emotional Intelligent variable (X1) on the Professionalism variable (Z) as a mediating variable and there is a significant influence between the Intellectual Intelligence variable (X2) on the Professionalism variable (Z) as a mediating variable, there is an influence There is a significant difference between the Work Experience variable (X3) and the Professionalism variable (Z) as a mediating variable in the Pemalang Education and Culture Office, and there is a significant effect between the Professionalism variable (Z) on the Employee Performance variable (Y) at the Pemalang Education and Culture Office. So it can be concluded that knowledge of emotional information and work experience has a direct effect on employee performance. Intellectual emotional intelligence and work experience have an indirect effect on professionalism. Mediation on employee performance. In addition, professionalism has a significant influence on employee performance.
Pengaruh Brand Experience, Brand Reputation dan Brand Engagement terhadap Brand Loyalty melalui Brand Trust sebagai Variabel Mediasi Pada PT. BPR BKK Taman Diah Wuriah Ningsih; Saras Meilia Puspitasari
Al-Muhasabah: Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 2 No. 3 (2025): December (In Press)
Publisher : PT Syamilah Literasi Islami

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Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh Brand Experience, Brand Reputation, dan Brand Engagement terhadap Brand Loyalty dengan Brand Trust sebagai variabel mediasi pada nasabah PT. BPR BKK Taman Cabang Pasar Banjardawa Pemalang. Menggunakan metode kuantitatif dengan teknik purposive dan accidental sampling, data dikumpulkan dari 100 responden dan dianalisis menggunakan uji asumsi klasik, uji t, analisis linear berganda, serta uji Sobel. Hasil uji instrumen menunjukkan bahwa seluruh item pernyataan valid dan reliabel (koefisien Cronbach’s Alpha > 0,60). Temuan penelitian secara parsial membuktikan bahwa Brand Experience (t hitung 2,583), Brand Reputation (t hitung 3,171), Brand Engagement (t hitung 4,361), dan Brand Trust (t hitung 3,824) berpengaruh signifikan terhadap Brand Loyalty (di mana t hitung > t tabel 1,984). Selain itu, hasil uji Sobel mengonfirmasi bahwa Brand Trust secara signifikan mampu memediasi pengaruh Brand Experience (t hitung 5,096), Brand Reputation (t hitung 4,468), dan Brand Engagement (t hitung 5,343) terhadap Brand Loyalty. Secara keseluruhan, penelitian ini menegaskan peran krusial kepercayaan merek dalam memperkuat loyalitas nasabah melalui pengalaman, reputasi, dan keterlibatan merek yang positif.
Co-Authors Santi Suciningtyas Saras Meilia Puspitasari