Article Per Year (5 Year)
p-Index From 2020 - 2025
0.23
P-Index
This Author published in this journals
All Journal JIKEM: Jurnal Ilmu Komputer, Ekonomi dan Manajemen
Ayu Elvina
Unknown Affiliation
Humanities Computer Science & IT Economics, Econometrics & Finance Environmental Science Library & Information Science

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
Strategi Pemasaran Dalam Meningkatkan Pembiayaan Usaha Mikro Pada Bank Syariah Indonesia KCP Medan Marelan Raya Suhailatun Nafisah; Ayu Elvina; Maryam Batubara
JIKEM: Jurnal Ilmu Komputer, Ekonomi dan Manajemen Vol 2 No 1 (2022): JIKEM: Jurnal Ilmu Komputer, Ekonomi, dan Manajemen
Publisher : Universitas Muhammadiyah Enrekang

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to find out how the marketing mix strategy is in increasing micro finance at BSI KCP Medan Marelan Raya and to find out how customer interenst isi in increasing Micro Finance at BSI KCP Medan Marelan Raya. Micro Finance is one of the financing provided by Islamic Banks to the public as customers to run micro businesses or small and mediuum enterprises (UMKM). In this study we used a descriptive kualitatif approach with the data used namelyy noted from interviwes and observations of researchers with resource persons Mr. Abdul Ghani as a micro marketing staff at BSI KCP Medan Marelan Raya.
Co-Authors Maryam Batubara Suhailatun Nafisah