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All Journal Kontigensi: Jurnal Ilmiah Manajemen
Gloria Chrisanskia Sibarani
Universitas Pelita Harapan, Banten, Indonesia
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Social Sciences

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The Valuation of Sustainable Entrepreneurship Gloria Chrisanskia Sibarani; Radityo Fajar Arianto
Kontigensi : Jurnal Ilmiah Manajemen Vol 10 No 1 (2022): Kontigensi: Jurnal Ilmiah Manajemen
Publisher : Program Doktor Ilmu Manajemen, Universitas Pasundan, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56457/jimk.v10i1.268

Abstract

In the recent years, sustainability has been a new way of living which people have started to gain knowledge and implement the lifestyle itself. This study intended to measure the gap of the relationship of undergraduate students’ valuation towards sustainability, their frequency of social media exposure, and their motivation towards entrepreneurship towards their valuation of sustainability in entrepreneurship. A total of 208 valid respondents contributed in this research with the implementation of a quantitative research. The results shows that the valuation of sustainability, social media exposure frequency, and drives for entrepreneurship does have an effect towards students’ valuation of sustainability in entrepreneurship. The result from this research could be useful for future studies and education regarding sustainability to furthermore improve students’ knowledge and awareness of sustainability and entrepreneurship alongside their exposure of social media. Future research should explore more possible factors that influence sustainability in entrepreneurship and reach a more diverse scope of sample.
Co-Authors Radityo Fajar Arianto