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All Journal Nurani: Jurnal Kajian Syariah dan Masyarakat International Journal of Health, Economics, and Social Sciences (IJHESS) Jurnal Komunikasi dan Budaya Indonesian Journal of Multidisciplinary Sciences JSIKOM (Jurnal Studi Ilmu Komunikasi)
Badarudin Azarkasyi
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Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences

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Brand Image Produk Orisinil Menjadi Otentik Dalam Membangun Komunikasi Trend Bisnis Badarudin Azarkasyi
Jurnal Komunikasi dan Budaya Vol 1 No 1 (2020): Jurnal Komunikasi dan Budaya
Publisher : Program Studi Ilmu Komunikasi Fakultas Ilmu Sosial dan Ilmu Politik Universitas Baturaja

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (532.299 KB) | DOI: 10.54895/jkb.v1i1.301

Abstract

Business trends in the object of communication continue to develop with fierce pirated products (imitation) attacking the market then how business people can face and meet the wants and needs of the market. Formulate a strategy of how Product innovation does not neglect authentic touches but remains the main value of original products where business communication trends continue to evolve with the times, because products become the sensuality of personal communication shown to the public. On the problems and impacts on the background of this research problem using qualitative methods because the problems described are so complex, regarding quality, socially influential from these phenomena and strategy and control are needed in recognizing things that occur in the field. one of the strategies for business people continues to innovate products with an authentic touch. It is not only the originality of the product that must be maintained but how can realize the desires of consumers. Product brand image is inseparable from the characteristics, quality, authenticity, touch, needs and comfort that the product is built on, when mentioning a particular brand then we will know the identical product. communication business trends to innovate. the strategy is carried out for how to compete in the market without neglecting the communication of business trends, by reducing production costs through a combination of main and supporting materials from the surrounding environment, cultural touch, the main crops integrated while still building product confidence in consumers regarding product authenticity. As well as developing and building customer passion through authentic product innovation, so as not to release the identical, identical characteristics and characteristics of the product.
INOVASI MASYARAKAT DESA BUMI PRATAMA MANDIRI DALAM PEMASARAN MEDIA SOSIAL FACEBOOK Wulandari Wulandari; Yenrizal Yenrizal; Badarudin Azarkasyi
Jurnal Prodi Ilmu Komunikasi Vol 2 No 1 (2023): Jurnal Studi Ilmu Komunikasi Januari 2023
Publisher : Program Studi Ilmu Komunikasi Fakultas Ilmu Sosial dan Politik Universitas Islam Negeri Raden Fatah Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Tujuan penelitian ini untuk mengetahui bagaimanakah inovasi dan perkembangan masyarakat yang melakukan bisnis jual beli online melalui media sosial facebook. Metode penelitian ini menggunakan metode penelitian kualitatif. Penelitian ini menggunakan teknik pengumpulan data seperti wawancara, dokumentasi. Teori yang digunakan ialah teori interaksionisme simbolik. Hasil penelitian ini menunjukkan bahwa masyarakat yang melakukan bisnis jual beli online ini dilatar belakangi karena adanya kesempatan dan peluang memanfaatkan kemajuan tekhnologi dan komunikasi mereka. Serta perkembangan masyarakat yang kreatif dan inovatif ketika melakukan bisnis jual beli online mampu membantu masyarakat sehingga lebih mengembangkan ide dan hobi yang mereka miliki, walaupun terbilang jarak yang cukup jauh dari kota, hal ini dapat dilihat dari masyarakat yang melakukan bisnis jual beli online mampu memahami serta menggunakan media sosial facebook sebagai bisnis jual beli online dengan baik.
Brand Image Produk Orisinil Menjadi Otentik Dalam Membangun Komunikasi Trend Bisnis Badarudin Azarkasyi
Jurnal Komunikasi dan Budaya Vol 1 No 1 (2020): Jurnal Komunikasi dan Budaya
Publisher : Universitas Baturaja

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54895/jkb.v1i1.301

Abstract

Business trends in the object of communication continue to develop with fierce pirated products (imitation) attacking the market then how business people can face and meet the wants and needs of the market. Formulate a strategy of how Product innovation does not neglect authentic touches but remains the main value of original products where business communication trends continue to evolve with the times, because products become the sensuality of personal communication shown to the public. On the problems and impacts on the background of this research problem using qualitative methods because the problems described are so complex, regarding quality, socially influential from these phenomena and strategy and control are needed in recognizing things that occur in the field. one of the strategies for business people continues to innovate products with an authentic touch. It is not only the originality of the product that must be maintained but how can realize the desires of consumers. Product brand image is inseparable from the characteristics, quality, authenticity, touch, needs and comfort that the product is built on, when mentioning a particular brand then we will know the identical product. communication business trends to innovate. the strategy is carried out for how to compete in the market without neglecting the communication of business trends, by reducing production costs through a combination of main and supporting materials from the surrounding environment, cultural touch, the main crops integrated while still building product confidence in consumers regarding product authenticity. As well as developing and building customer passion through authentic product innovation, so as not to release the identical, identical characteristics and characteristics of the product.
Community Outreach Gaps in Drafting Regional Regulations: A Call for Enhanced Government Socialization Budianto, Kun; Badarudin Azarkasyi
Nurani Vol 24 No 1 (2024): Nurani: jurnal kajian syari'ah dan masyarakat
Publisher : Universitas Islam Negeri Raden Fatah Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19109/nurani.v24i1.22181

Abstract

The enactment of Law Number 12 of 2011 concerning drafting laws and regulations constitutes a crucial foundation for legislative and regulatory development. This was accepted by the community because many Regional Regulations of The Leader (Regional Reg. of The Leader/Perkada) were revised and even revoked by the government. This study aims to inform the formulation of the Regional Medium Term Development Plan in Lahat. Its objective is to evaluate the alignment of legal developments with Law Number 12 of 2011. The form of research is analytical descriptive, namely research that does more than just describe a problem. Data collection involves a prescriptive legal method, focusing on researching legal aspects. The study reveals that during the preparation of the Lahat Regional Medium Term Development Plan (RPJMD) for 2019-2023 it was approved by Lahat Regional People's Representative Assembly /DPRD for the enactment of Regional Regulation Number 2 of 2019 concerning the Regional Medium-Term Development Plan (RPJMD) in the framework of revising Law Number 12 of 2011 concerning the formation of adequate laws and regulations, namely regional government laws and regulations, in this case the Regent's proposal has been stipulated by Lahat Regional People's Representative Assembly/DPR. This revision aims to ensure compliance with regional government laws and regulations. However, there remains a significant gap in community socialization efforts.
Optimizing Social Media in Building School Existence (Study on Instagram account @man1palembang.official) Gerry Devara; Eraskaita Ginting; Badarudin Azarkasyi
International Journal of Health, Economics, and Social Sciences (IJHESS) Vol. 7 No. 3: July 2025
Publisher : Universitas Muhammadiyah Palu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56338/ijhess.v7i3.8319

Abstract

This study aims to explain the form of social media optimization of Instagram MAN 1 Palembang in building its existence. The method used is a qualitative method with a descriptive approach and uses Media Ecology theory. The research involved five informants consisting of the vice principal for public relations, Instagram management admins, teachers, OSIM members, and students. The results of the study show that the optimization of Instagram social media @man1palembang.official Instagram account has been optimal in building the existence of Madrasah Aliyah Negeri 1 Palembang. This is shown by the increase in prospective registrations by new students, the number of impressions on posts and Instagram followers. Through various efforts in channeling effective communication, presenting interesting and relevant content, responsive interaction with the audience, both interactions in post comments and DMs (Direct Messages), and planned content management, Instagram MAN 1 Palembang has succeeded in building its existence
Community Perceptions About Online Buying Business Through Facebook Social Media Wulandari; Yenrizal; Badarudin Azarkasyi
Indonesian Journal of Multidisciplinary Sciences (IJoMS) Vol. 3 No. 1 (2024): Indonesian Journal of Multidisciplinary Sciences (IJoMS)
Publisher : CV. Era Digital Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59066/ijoms.v3i1.117

Abstract

The purpose of this study is to find out how the perception and development of people who do online buying and selling business through social media Facebook. This research method uses qualitative research methods or case studies. This study uses data collection techniques such as interviews, documentation and questionnaires as complementary data. The theory used is the theory of symbolic interactionism. The results of this study indicate that people who do online buying and selling businesses are motivated by opportunities and opportunities to take advantage of their technological and communication advances, then the communication they build through social media Facebook in doing online buying and selling business is very effective and acceptable to the community. As well as the development of creative and innovative communities when doing online buying and selling businesses are able to help people develop their ideas and hobbies, even though they are quite far from the city, this can be seen from people who do online buying and selling businesses are able to understand and use social media Facebook as a business buying and selling online well.
Co-Authors Eraskaita Ginting Gerry Devara WULANDARI Wulandari Wulandari yenrizal Yenrizal Yenrizal