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All Journal International Journal of Economics, Business and Accounting Research (IJEBAR)
Wachyuni Wachyuni
Unknown Affiliation
Economics, Econometrics & Finance

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ANALYSIS OF THE INFLUENCE OF INFORMATION TECHNOLOGY AND INNOVATION ON COMPETITIVE EXCELLENCE TO IMPROVE ORGANIZATIONAL PERFORMANCE ( CASE STUDY ON THE ATTRACTIONS OF BUKIT PANEMBONGAN VILLAGE TEMBONG KUNINGAN REGENCY) Wely Hadi Gunawan; Wachyuni Wachyuni
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 4, No 03 (2020): IJEBAR, VOL. 04 ISSUE 03, SEPTEMBER 2020
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v4i03.1305

Abstract

Tourism is one of the uses of natural resources that can have high economic value for regions that manage natural resources into tourist attractions that can attract visitors both from within and outside the country. In addition, tourism also has an influence on Regional Original Revenue (PAD) for Local Governments. Kuningan Regency is one of the areas in West Java which has a variety of tourist attractions. One of the leading tourist objects is Panembongan Hill Tour. Panembongan Hill Tourism has potential that needs to be developed. With the existence of competition, the panembongan hill tourism is faced with various opportunities and threats both from outside and from within the country. Based on a survey conducted there was a decrease in the number of visitors during the opening of new tourist attractions, therefore this study was conducted to determine the effect of Information Technology and Innovation on Competitive Advantage to Improve Organizational Performance in Panembongan tourist attractions. The population in this study visitors come to tourist attractions in Panembongan which are domestic tourism and foreign tourists. The number of samples used was 150 respondents. The data collection method is done through a questionnaire method. This study uses structural equation medeling (SEM) analysis techniques using the AMOS 2.1 analysis tool. Keywords: Information Technology, Innovation, Competitive Advantage, Organizational Performance
BUSINESS OPPORTUNITIES FOR NOVICE BUSINESS PEOPLE IN MOMENT CAR FREE DAY KUNINGAN REGENCY WEST JAVA Wachyuni Wachyuni; Wely Hadi Gunawan
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 5, No 2 (2021): IJEBAR, VOL. 05 ISSUE 02, JUNE 2021
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v5i2.2420

Abstract

ABSTRACT This research is set against the backdrop of the rise of car free day events utilized not only to reduce air pollution, but also as a meeting place between groups of people in sports activities, cultural arts, and economics. As a public space, many businesses are used as a medium to promote the products they create. In this event also brings up budding business people. This research is intended to find out the business opportunities made by novice businesses by using SWOT analysis strategy of IFAS and EFAS matric models. This research was conducted with a quantitative and qualitative approach. This sampling method is probability sampling, with proportional random sampling technique. The data analysis tool used is swot analysis. As a result, budding businesses are taking advantage of opportunities by building permanent businesses instead of just on Car Free Day, innovating, and building networks and using digital marketing to introduce products and also to increase product sales, create products and services that differ from competitors, manage finance and planning and analysis properly and maintain the quality of products they offer to the public. Keywords : Business Opportunities, Strength, Weaknesses, Opportunities, Threats, IFAS, EFAS
ANALYSIS OF THE INFLUENCE OF INFORMATION TECHNOLOGY AND INNOVATION ON COMPETITIVE EXCELLENCE TO IMPROVE ORGANIZATIONAL PERFORMANCE ( CASE STUDY ON THE ATTRACTIONS OF BUKIT PANEMBONGAN VILLAGE TEMBONG KUNINGAN REGENCY) Wely Hadi Gunawan; Wachyuni Wachyuni
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 4, No 03 (2020): IJEBAR, VOL. 04 ISSUE 03, SEPTEMBER 2020
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v4i03.1305

Abstract

Tourism is one of the uses of natural resources that can have high economic value for regions that manage natural resources into tourist attractions that can attract visitors both from within and outside the country. In addition, tourism also has an influence on Regional Original Revenue (PAD) for Local Governments. Kuningan Regency is one of the areas in West Java which has a variety of tourist attractions. One of the leading tourist objects is Panembongan Hill Tour. Panembongan Hill Tourism has potential that needs to be developed. With the existence of competition, the panembongan hill tourism is faced with various opportunities and threats both from outside and from within the country. Based on a survey conducted there was a decrease in the number of visitors during the opening of new tourist attractions, therefore this study was conducted to determine the effect of Information Technology and Innovation on Competitive Advantage to Improve Organizational Performance in Panembongan tourist attractions. The population in this study visitors come to tourist attractions in Panembongan which are domestic tourism and foreign tourists. The number of samples used was 150 respondents. The data collection method is done through a questionnaire method. This study uses structural equation medeling (SEM) analysis techniques using the AMOS 2.1 analysis tool. Keywords: Information Technology, Innovation, Competitive Advantage, Organizational Performance
Co-Authors Wely Hadi Gunawan