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All Journal JOURNAL OF APPLIED MANAGERIAL ACCOUNTING Behavioral Accounting Journal
Istiyanatul Mahbubah
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Humanities Economics, Econometrics & Finance Social Sciences

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DAMPAK PERUBAHAN PERILAKU KONSUMEN SAAT PANDEMI COVID-19 PADA PENINGKATAN PENJUALAN BISNIS E-COMMERCE DI KABUPATEN SUMENEP Istiyanatul Mahbubah; Sofie Yunida Putri
Behavioral Accounting Journal Vol 4 No 1 (2021): Behavioral Accounting Journal
Publisher : Universitas Pembangunan Nasional "Veteran" Jawa Timur

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (413.381 KB) | DOI: 10.33005/baj.v4i1.119

Abstract

COVID-19 has resulted in various business sectors, especially MSMEs facing far greater challenges and uncertainties than before, so it is necessary to build greater adaptability through the digitalization process, a challenge for all business sectors to operate efficiently and safely. In addition, one way that can help them maintain efficiency and safe operations during the pandemic is to adopt digitalization or start switching from conventional trading methods to online trading, which is often known as electronic commerce (e-commerce). This spending medium is not new. However, due to the limitations and restrictions that existed during the pandemic, consumers tend to experience changes in shopping behavior, so of course this will affect the increase in e-commerce business sales. The study aims to identify how the impact of changes in consumer behavior during the COVID-19 pandemic on increasing sales of e-commerce businesses in Sumenep Regency. The method used in this research is quantitative using SPSS. The conclusion of this study states that there is a change in consumer behavior due to the COVID-19 pandemic which has an effect on increasing sales of E-Commerce business in Sumenep Regency. Which means that the pandemic has resulted in an increase in income for e-commerce business players, when compared to before the COVID-19 pandemic.
DAMPAK PERUBAHAN PERILAKU KONSUMEN SAAT PANDEMI COVID-19 PADA PENINGKATAN PENJUALAN E-COMMERCE PADA KAB. SUMENEP Istiyanatul Mahbubah; Sofie Yunida Putri
BAJ: Behavioral Accounting Journal Vol. 4 No. 1 (2021): January-June 2021
Publisher : Universitas Pembangunan Nasional "Veteran" Jawa Timur

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33005/baj.v4i1.119

Abstract

COVID-19 has resulted in various business sectors, especially MSMEs facing far more significant challenges and uncertainties than before, so it is necessary to build greater adaptability through the digitalization process, a challenge for all business sectors to operate efficiently and safely. In addition, one way that can help them maintain efficiency and safe operations during the pandemic is to adopt digitalization or start switching from conventional trading methods to online trading, which is often known as electronic commerce (e-commerce). This spending medium is nothing new. However, due to the limitations and restrictions that existed during the pandemic, consumers tend to experience changes in shopping behaviour, so this will affect the increase in e-commerce business sales. The study aims to identify how the impact of changes in consumer behaviour during the COVID-19 pandemic on increasing sales of e-commerce businesses in Sumenep Regency. This research is quantitative research using SPSS as a test tool. This study concludes that the COVID-19 pandemic has resulted in changes in consumer behaviour that affect the increase in sales of the E-Commerce business in Sumenep Regency, which means that the pandemic has increased income for e-commerce business people when compared to before the COVID-19 pandemic.
ERP SEBAGAI BEBAN, BUKAN SOLUSI: STUDI KASUS KEGAGALAN IMPLEMENTASI ERP PADA SWALAYAN azaro, khoirin; Muhammad Rasyid Ridho; Ahmad Mustofa; Yusna; Istiyanatul Mahbubah
JOURNAL OF APPLIED MANAGERIAL ACCOUNTING Vol. 9 No. 2 (2025): JOURNAL OF APPLIED MANAGERIAL ACCOUNTING
Publisher : Pusat P2M Politeknik Negeri Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30871/jama.v9i2.11704

Abstract

This research aims to explore the underlying reasons for the unsuccessful implementation of Enterprise Resource Planning (ERP) within a micro, small, and medium-sized enterprise (MSME), namely a convenience store located in Malang. Adopting a qualitative exploratory method, the study gathered data through direct observation and in-depth interviews with both the store owner and staff. The findings reveal that, although top management expressed support, the ERP initiative did not succeed. The main contributing factors were limited employee competencies, inadequate project management, the absence of a well-balanced project team, and resistance to organizational change. In addition, insufficient training programs and low employee motivation led to ERP being regarded as a burden rather than an effective tool. The study emphasizes the critical role of organizational preparedness, especially in terms of managing change and developing human resources, in achieving a successful ERP implementation.
Co-Authors Ahmad Mustofa Azaro, Khoirin Muhammad Rasyid Ridho Sofie Yunida Putri Yusna