Claim Missing Document
Check
Articles

Found 3 Documents
Search

Social Media Marketing Strategies In The Global Halal Industry Muhammad Faisal Yul Zamrudi; Bae Il-Hyun
COMSERVA : Jurnal Penelitian dan Pengabdian Masyarakat Vol. 2 No. 1 (2022): COMSERVA: Jurnal Penelitian dan Pengabdian Masyarakat
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/comserva.v2i1.209

Abstract

The global halal market has evolved tremendously over the years owing to increased demand for their goods, technology, and use of digital mediums. The current research has been conducted to evaluate the impact of social media strategies across the global halal industry. For this purpose, qualitative data collection via secondary research through systematic review via Prisma analysis has been undertaken. The research findings highlight the importance of social media marketing strategies in increasing customer engagement, competencies, growth, and competitive advantage. It also speaks of challenges of such strategies which need to be overcome for ensuring sustainable business operations.
Islamic Banks and Its Role in Reducing Poverty Pungky Lela Saputri; Muhammad Faisal Yul Zamrudi
Journal of Economic, Management, Accounting and Technology (JEMATech) Vol 6 No 1 (2023): Februari
Publisher : Fakultas Teknik dan Ilmu Komputer, Universitas Sains Al-Qur'an (UNSIQ) Wonosobo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32500/jematech.v6i1.3772

Abstract

This study aims to analyze the effect of financing disbursed by Islamic banks on reducing the poverty rate in Indonesia. This study used timeseries data tested using multiple linear regression analysis. Sharia bank financing data was obtained from Sharia Banking Statistics by the Financial Services Authority and poverty data in Indonesia obtained from BPS was used in this study. The results showed that murabahah has an effect on reducing the poverty rate, while the greater distribution of mudharabah financing has an impact on increasing poverty, and the existence of musyarakah financing has no effect on poverty in Indonesia at all.
Peningkatan Kinerja SDM Melalui Work Life Balance dan Motivasi Intrinsik Dengan Mediasi Work It Self Pada Bank Bapas 69 Magelang Pranashinta Intan Berlianna; Muhammad Faisal Yul Zamrudi
eCo-Buss Vol. 8 No. 1 (2025): eCo-Buss
Publisher : Komunitas Dosen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32877/eb.v8i1.2409

Abstract

Penelitian ini bermaksud guna menelaah cara meningkatkan kinerja sumber daya manusia dengan penerapan Work Life Balance serta Motivasi Intrinsik dengan Work It Self sebagai variabel intervening pada Bank Bapas 69 Magelang. Populasi pada penelitian ini yaitu karyawan pada Bank Bapas 69 Magelang. Sampel dalam penelitian ini melibatan 81 responden. Metode penelitian yang diterapkan dalam penelitian ini yakni kuantitatif. Teknik perolehan data yaitu menggunakan kuesioner. Teknik analisis data yang diterapkan ialah uji outer model, uji inner model, dan uji hipotesis dengan menggunakan software SEM PLS. Berdasarkan hasil penelitian diperoleh jika Work Life Balance dan Motivasi Intrinsik berpengaruh positif signifikan terhadap Work It Self, Work Life Balance dan Motivasi berpengaruh positif signifikan terhadap Kinerja Sumber Daya Manusia, Work It Self dapat memediasi Work Life Balance dan Motivasi Intrinsik terhadap Kinerja Sumber Daya Manusia.  Hasil menyatakan Work Life Balance terhadap Kinerja Sumber Daya Manusia melaui Work It Self menghasilkan t statistic yakni 2.389 > 1.96 serta p values sebesar 0.017 < 0.5, dan Motivasi Intrinsik terhadap Kinerja Sumber Daya Manusia melalui Work It Self menghasilkan t statistic yakni 2.663 > 1.96 serta p values sebesar 0.008 < 0.5.