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The Impact of Globalization on Macroeconomic Stability and National Economic Policy in Developing Countries Loso Judijanto; Masyaili; Nun Arinal Haqqa El Mustafa; Izharuddin Pagala
Nomico Vol. 1 No. 11 (2024): Nomico-December
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/nc6t8105

This study aims to analyze the impact of globalization on macroeconomic stability and national economic policy in developing countries. Globalization has opened up various opportunities for developing countries in terms of international trade, foreign investment, and technology transfer, which can boost economic growth. However, the impact of globalization is uneven, with some developing countries being able to take advantage of it optimally, while others experience difficulties. There is an imbalance in the impact of globalization, where developing countries that are more integrated in the global economy tend to experience greater benefits, while those that are more isolated face greater challenges in terms of economic and policy stability. This study uses a quantitative approach with SPSS analysis tools to analyze data collected from 118 respondents in developing countries. The research discusses in depth how national economic policies can adapt to the changes brought by globalization, especially in terms of maintaining macroeconomic stability. The results are expected to provide an overview of the relationship between globalization and macroeconomic factors, as well as the economic policies needed to respond to the impact of globalization. The discussion in this study will focus on the challenges faced by developing countries, such as exchange rate fluctuations and inflation, and how fiscal and monetary policies can be optimized to create sustainable economic growth. The analysis will also provide policy recommendations to improve economic stability in the future

Analisis Strategi Pemasaran Hijau (Green Marketing) terhadap Persepsi Konsumen dan Keuntungan Ekonomi Perusahaan Tirta Mulyadi; Izharuddin Pagala; Irwandaru Dananjaya; Tri Apriyono
Journal of Innovative and Creativity Vol. 5 No. 2 (2025)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joecy.v5i2.1235

Green marketing menjadi salah satu pendekatan strategis yang dinilai mampu memberikan nilai tambah bagi perusahaan, tidak hanya dalam hal kontribusi terhadap pelestarian lingkungan, tetapi juga dalam membentuk persepsi positif konsumen. Tujuan penelitian ini adalah untuk menganalisis strategi pemasaran hijau (green marketing) terhadap persepsi konsumen dan keuntungan ekonomi perusahaan. Penelitian ini menggunakan pendekatan kualitatif deskriptif dengan metode tinjauan pustaka (literature review). Metode ini dipilih karena sesuai untuk menggali, mengkaji, dan menganalisis berbagai teori, konsep, serta temuan empiris terdahulu yang berkaitan dengan strategi pemasaran hijau, persepsi konsumen, dan keuntungan ekonomi perusahaan. Berdasarkan hasil tinjauan pustaka yang telah dilakukan, dapat disimpulkan bahwa: Strategi pemasaran hijau (green marketing) merupakan pendekatan pemasaran yang memadukan kepedulian lingkungan ke dalam seluruh aspek bauran pemasaran (produk, harga, promosi, dan distribusi). Strategi ini tidak hanya bertujuan untuk memenuhi tuntutan pasar yang semakin sadar akan isu lingkungan, tetapi juga untuk menciptakan nilai tambah bagi perusahaan melalui diferensiasi yang berkelanjutan.

Socialization to Improve Reading, Writing, and Numeracy Literacy Skills at SMA Negeri 1 Poli Polia Izharuddin Pagala; Widyah W; Sidan S; Junarty Iswari; Sinda Pratiwi; Nesa N; Rifka Aprilliyah; Muhamad Aljunanto; Alwin Kamarudin; Alvendra Kirana; Uwais Abdullah Muhyan
Nanggroe: Jurnal Pengabdian Cendikia Vol 4, No 10 (2026): January
Publisher : Yayasan Daarul Huda Kruengmane

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.18204028

The socialization program to improve literacy skills in reading, writing, and arithmetic held at Poli Polia 1 Public High School aims to strengthen students' basic skills in reading comprehension, expressing ideas in writing, and applying arithmetic skills in everyday life. The activity was implemented using participatory methods such as discussions, educational activities, and experience-based learning. Based on the implementation results, there was an increase in students' interest and enthusiasm for learning basic literacy. On the other hand, teachers were also motivated to develop more creative learning strategies and support literacy improvement. Overall, this socialization activity plays an important role in building a culture of literacy at Poli Polia 1 Public High School.

Socialization to Improve Reading, Writing, and Numeracy Literacy Skills at SMA Negeri 1 Poli Polia Izharuddin Pagala; Widyah W; Sidan S; Junarty Iswari; Sinda Pratiwi; Nesa N; Rifka Aprilliyah; Muhamad Aljunanto; Alwin Kamarudin; Alvendra Kirana; Uwais Abdullah Muhyan
Nanggroe: Jurnal Pengabdian Cendikia Vol 4, No 10 (2026): January
Publisher : Yayasan Daarul Huda Kruengmane

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.18204028

The socialization program to improve literacy skills in reading, writing, and arithmetic held at Poli Polia 1 Public High School aims to strengthen students' basic skills in reading comprehension, expressing ideas in writing, and applying arithmetic skills in everyday life. The activity was implemented using participatory methods such as discussions, educational activities, and experience-based learning. Based on the implementation results, there was an increase in students' interest and enthusiasm for learning basic literacy. On the other hand, teachers were also motivated to develop more creative learning strategies and support literacy improvement. Overall, this socialization activity plays an important role in building a culture of literacy at Poli Polia 1 Public High School.

Optimizing customer experience through omnichannel marketing in retail companies during the digital transformation era Izharuddin Pagala; Reina A. Hadikusumo; Andriya Risdwiyanto; Scherly Hansopaheluwakan; Dita Rosyalita
Jurnal Indovisi Vol. 8 No. 1 (2026): Jurnal Indovisi
Publisher : Indonesian Indovisi Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32698/19075008

The rapid advancement of digital transformation has significantly changed customer behavior and challenged retail companies to deliver seamless experiences across multiple channels. This study aims to examine the role of omnichannel marketing in optimizing customer experience within retail companies during the digital transformation era. The research employs a library research approach, utilizing primary and secondary data collected from books, academic journals, research reports, and other relevant scientific publications. Data were analyzed using content analysis to identify patterns, relationships, and key insights regarding omnichannel marketing, customer experience, and digital transformation. The findings indicate that omnichannel marketing enhances customer experience through the integration of online and offline channels, personalized interactions, service consistency, and effective utilization of digital technologies. Furthermore, the study reveals that customer satisfaction, engagement, trust, and loyalty are positively influenced by seamless omnichannel experiences. Despite challenges related to technological complexity and organizational readiness, omnichannel marketing remains a critical strategy for improving competitiveness and sustaining long-term customer relationships. The study concludes that customer-centric omnichannel implementation is essential for retail success in the digital transformation era.

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