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All Journal Parameter INTERNATIONAL JOURNAL OF EDUCATION, INFORMATION TECHNOLOGY, AND OTHERS
Wike Stevani
STIE Tribuana
Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences

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PENGARUH BUDAYA ORGANISASI TERHADAP KINERJA UNIVERSITAS DI BEKASI Wike Stevani
PARAMETER Vol. 4 No. 2 (2019): PARAMETER
Publisher : Sekolah Tinggi Ilmu Ekonomi Tribuana

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (178.224 KB) | DOI: 10.37751/parameter.v4i2.61

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh budaya organisasi terhadap kinerja Universitas di Bekasi. Metode pengumpulan data dalam penelitian ini dilakukan dengan menggunakan Metode kuesioner, berupa daftar pertanyaan atau pernyataan yang harus dijawab oleh responden. Kuesioner yang telah disusun tersebut, merupakan rangkaian pertanyaan atau pernyataan yang berkaitan dengan Budaya Organisasi, dan Kinerja dosen. Hasil dari penelitian ini adalah Terdapat kontribusi nyata dan terbesar pada indikator-indikator pembentuk terhadap variabel budaya organisasi yaitu budayagotong royong dan kebiasaan tolong menolong antar sesama sivitas akademika berkontribusi terhadap variabel budaya organiasi sebesar 60 persen dan signifikan pada tingkat signifikansi 1 persen, sedangkan 40 persen sisanya disumbang oleh indikator lain diluar variabel budaya organiasi ini.
The Influence of Marketing Strategy on Increasing Sales In The Company Wike Stevani
International Journal of Education, Information Technology, and Others Vol 5 No 1 (2022): International Journal of Education, information technology and others
Publisher : Peneliti.net

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (76.209 KB) | DOI: 10.5281/zenodo.5851786

Abstract

With the advancement of technology in this era of globalization, every company strives to always improve the quality of its production and marketing management with the aim of maximizing profits according to the targets desired by each company. Marketing is one of the most important functions in a company, where with proper marketing it can determine the sales volume and position of the company (product) in the market. By analyzing the results of the survey based on the activities of reviewing and reviewing existing theories in the literature that has been collected, respondents consider it important to use marketing strategies in their companies so that their companies can develop and run well in line with current technology.
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