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Information Technology in the Social Media Application S Luckyardi; D J Kusnadi; F Santanu; R N Subandrio
International Journal of Education, Information Technology, and Others Vol 4 No 1 (2021): International Journal of Education, Information Technology, and Others
Publisher : Peneliti.net

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (200.606 KB) | DOI: 10.5281/zenodo.4683421

Abstract

The purpose of this study is to describe and analyze the impact of information technology on social media. It focuses on the use of social used for business. This study used the descriptive qualitative method. Data collection techniques such as interviews, observation of non-participation, and internet searching. This study shows that information technology (IT), mainly social media, influences consumers who want to do a transaction and buy a product. Currently, technology is overgrowing, encouraging a person to use social media to conduct transactions and buy a product because it can facilitate entrepreneurs in developing their business