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All Journal Yinyang: Jurnal Studi Islam Gender dan Anak
Liliek Budiastuti Wiratmo
Sekolah Tinggi Ilmu Komunikasi (STIK) Semarang
Religion Social Sciences

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PEREMPUAN DAN LITERASI MEDIA Liliek Budiastuti Wiratmo
Yinyang: Jurnal Studi Islam Gender dan Anak Vol 4 No 2 (2009)
Publisher : Pusat Studi Gender dan Anak (PSGA) IAIN Purwokerto

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Abstract

The growth of media industry, both press and broadcasts (radio and television) increase the competition of media content toreach a large number of audiences through variety of rubric and broadcast programs. But this competetition doesn’t followed with a goodand save to consume content quality. Now on, female become the marketing frontline as well as product target that the media offer. To facethat condition, female need to have a good acknowledge about media industry so they can filter the offered informations
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