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Meily Margaretha .
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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Socio Entrepreneurship: Tinjauan Teori Dan Perannya Bagi Masyarakat Ratna Widiastuti .; Meily Margaretha .
Jurnal Manajemen Maranatha Vol 11 No 1 (2011)
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v11i1.43

Abstract

This paper tries to give the literature review of the socio entrepreneurship concept such as the historical background of socio entrepreneurship, characteristics to be a socio entrepreneurship. Socio entrepreneurship is viewed as an entrepreneur who social driven, to create superior value for the society. This concept has developed from many universities. Socio entrepreneurs differ from business entrepreneurs in terms of their mission; the social mission is explicit and central. The obstacles to implement socio entrepreneurship and the role of socio entrepreneurship for the society are also discussed in this paper. The last discussion focused on the examples of people or organization who successfully implement this concept on their business activity.Keywords: socio entrepreneurship, society, entrepreneur.
Managing Intangible Assets In Innovation Based Competition Era Meily Margaretha .; Lina Anatan .
Jurnal Manajemen Maranatha Vol 9 No 1 (2009)
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v9i1.64

Abstract

This paper reviews the role of intangible assets as source of competitive advantage and how to manage their assets in innovation based competition era. Innovation based competition has radical consequences on organizational management practices; in other word innovation has become ever more central to firms competitiveness. In today's business competition, organizations are highlighting the importance of intangible assets as source of competitive advantage. It is represent significant values drivers for organization such as human capital, customer capital, information database, software, brand, patent, and business processes. In other the balance the investment between physical and intangible assets, organization have to able to identify and to calculate the value of their intangible assets. One way to manage intangible assets is through knowledge management. And the most important factor to be considered is aligning the organization intangible assets management strategy with its vision, values, organization strategy and culture, so that management will be able to reap the reward from its most valuable assets.Keywords: intangible assets, innovation-based competition, intangible asset management framework, competitive advantage.
Co-Authors Lina Anatan Ratna Widiastuti .