Learning Akidah Akhlak in the digital era faces challenges in maintaining student enthusiasm. One innovative strategy that can be applied is gamification, namely the use of game elements in a non-game context to increase student motivation and engagement. This study aims to analyze the effectiveness of gamification strategies in increasing student enthusiasm in learning Akidah Akhlak at MI Al Hidayah Karanggitung. The research method used is a qualitative approach with a case study. Data were collected through observation, interviews, and documentation of teachers and students involved in the implementation of gamification. The results of the study showed that the application of gamification elements, such as giving points, badges, leaderboards, and game-based challenges, significantly increased active participation and student learning motivation. In addition, this strategy also creates a more interactive and enjoyable learning atmosphere, so that students find it easier to understand the Akidah Akhlak material. Factors that support the success of this strategy include teacher involvement in designing educational games, the use of digital technology, and positive student responses to more varied learning methods. However, this study also identified several obstacles, such as limited access to digital devices for some students and the need for additional training for teachers in developing gamification-based learning media. Thus, this study concludes that the gamification strategy is an effective approach in increasing student enthusiasm in learning Akidah Akhlak, especially in the digital era. The implications of this study lead to recommendations for educational institutions to adopt a similar approach by considering the readiness of infrastructure and training for educators to ensure the sustainability of gamification implementation in learning.