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All Journal EQIEN - JURNAL EKONOMI DAN BISNIS Jurnal Kewarganegaraan
Veri Muldani
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Decision Sciences, Operations Research & Management Education Social Sciences Other

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CHALLENGES FOR ACCOUNTING PROFESSIONALS IN THE DIGITAL AGE IN INDONESIA Nardi Gunawan; Ahmad Ahmad; Veri Muldani
Eqien - Jurnal Ekonomi dan Bisnis Vol 11 No 1 (2022): EQIEN- JURNAL EKONOMI DAN BISNIS
Publisher : Sekolah Tinggi Ilmu Ekonomi Dr Kh Ez Mutaqien

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (277.995 KB) | DOI: 10.34308/eqien.v11i1.814

Abstract

The accounting profession faces a threat in the form of ending accounting when the digital era emerges. This research then aims to see how the relationship exists between the technology of the accounting profession and strategies in the accounting profession during the digital era. This research will be carried out using a qualitative approach as well as data obtained from the results of previous research and studies that are still relevant. This study found that an accountant must adapt to this digitalization system in the digitalization era. The accountant profession also has new competitors, namely programmers and the technology it has in carrying out the work of the previous assistant. As for the academic field, accounting majors need to study information systems more actively to improve the accounting profession. In addition, learning from case studies also needs to be reproduced to provide creative thinking to make decisions so that the results can create an accountant profession that is ready in the digital era.
Pengaruh Kualitas Produk dan Harga Terhadap Minat Beli Konsumen PT. Mahkota Sukses Indonesia (Studi Kasus pada Konsumen PT. Mahkota Sukses Indonesia di Parepare) Rasfiuddin Sabaruddin; Rabiah Adatul Adawiah; Veri Muldani
Jurnal Kewarganegaraan Vol 6 No 3 (2022): October 2022
Publisher : UNIVERSITAS PGRI YOGYAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (320.332 KB) | DOI: 10.31316/jk.v6i3.4092

Abstract

Abstrak Penelitian ini bertujuan untuk mengetahui kualitas produk, harga terhadap minat beli konsumen PT. Mahkota Sukses Indonesia Parepare. Jenis penelitian yang digunakan dalam penelitian ini adalah pendekatan kuantitatif dengan jumlah sampel sebanyak 100 responden. Teknik pengumpulan data menggunakan kuesioner. Teknik analisis data yang digunakan adalah Analisis Regresi Linier Berganda dan Uji Asumsi Klasik. Berdasarkan hasil dan pembahasan, hasil penelitian ini adalah: 1) Secara parsial terdapat pengaruh positif dan signifikan antara kualitas produk dengan minat beli konsumen PT. Mahkota Sukses Indonesia di Parepare; 2) Secara parsial terdapat pengaruh positif dan signifikan antara harga dengan minat beli konsumen PT. Mahkota Sukses Indonesia di Parepare; dan 3) Secara simultan terdapat pengaruh positif dan signifikan antara kualitas produk dan harga dengan minat beli konsumen PT. Mahkota Sukses Indonesia di Parepare. Kata Kunci: Pengaruh, Kualitas Produk, Minat Beli, Konsumen. Abstract This study aims to determine product quality, price on consumer buying interest Mahkota Sukses Indonesia Ltd Parepare. The type of research used in this study is a quantitative approach with a total sample of 100 respondents. Data collection techniques using a questionnaire. The data analysis technique used is Multiple Linear Regression Analysis and Classical Assumption Test. Based on the results and discussion, the results of this study are: 1) Partially there is a positive and significant influence between product quality and consumer buying interest of Mahkota Sukses Indonesia Ltd in Parepare; 2) Partially there is a positive and significant influence between price and consumer buying interest of Mahkota Sukses Indonesia Ltd in Parepare; and 3) Simultaneously there is a positive and significant effect between product quality and price with consumer buying interest of Mahkota Sukses Indonesia Ltd of Success in Parepare. Keywords: Influence, Product Quality, Purchase Interest, Consumers.
Pengaruh Kualitas Produk dan Harga Terhadap Minat Beli Konsumen PT. Mahkota Sukses Indonesia (Studi Kasus pada Konsumen PT. Mahkota Sukses Indonesia di Parepare) Rasfiuddin Sabaruddin; Rabiah Adatul Adawiah; Veri Muldani
Jurnal Kewarganegaraan Vol 6 No 3 (2022): October 2022
Publisher : UNIVERSITAS PGRI YOGYAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31316/jk.v6i3.4092

Abstract

Abstrak Penelitian ini bertujuan untuk mengetahui kualitas produk, harga terhadap minat beli konsumen PT. Mahkota Sukses Indonesia Parepare. Jenis penelitian yang digunakan dalam penelitian ini adalah pendekatan kuantitatif dengan jumlah sampel sebanyak 100 responden. Teknik pengumpulan data menggunakan kuesioner. Teknik analisis data yang digunakan adalah Analisis Regresi Linier Berganda dan Uji Asumsi Klasik. Berdasarkan hasil dan pembahasan, hasil penelitian ini adalah: 1) Secara parsial terdapat pengaruh positif dan signifikan antara kualitas produk dengan minat beli konsumen PT. Mahkota Sukses Indonesia di Parepare; 2) Secara parsial terdapat pengaruh positif dan signifikan antara harga dengan minat beli konsumen PT. Mahkota Sukses Indonesia di Parepare; dan 3) Secara simultan terdapat pengaruh positif dan signifikan antara kualitas produk dan harga dengan minat beli konsumen PT. Mahkota Sukses Indonesia di Parepare. Kata Kunci: Pengaruh, Kualitas Produk, Minat Beli, Konsumen. Abstract This study aims to determine product quality, price on consumer buying interest Mahkota Sukses Indonesia Ltd Parepare. The type of research used in this study is a quantitative approach with a total sample of 100 respondents. Data collection techniques using a questionnaire. The data analysis technique used is Multiple Linear Regression Analysis and Classical Assumption Test. Based on the results and discussion, the results of this study are: 1) Partially there is a positive and significant influence between product quality and consumer buying interest of Mahkota Sukses Indonesia Ltd in Parepare; 2) Partially there is a positive and significant influence between price and consumer buying interest of Mahkota Sukses Indonesia Ltd in Parepare; and 3) Simultaneously there is a positive and significant effect between product quality and price with consumer buying interest of Mahkota Sukses Indonesia Ltd of Success in Parepare. Keywords: Influence, Product Quality, Purchase Interest, Consumers.
Co-Authors Ahmad Ahmad Nardi Gunawan Rabiah Adatul Adawiah Rasfiuddin Sabaruddin