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Gunawan Witjaksana, Gunawan
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Media Cetak dan Kualitas Guru Witjaksana, Gunawan
Jurnal The Messenger Vol. 1 No. 1 (2009): July-December
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/themessenger.v1i1.175

Abstract

The teacher must be professional, Teacher, to match with cose of Teachers and Lectures Law, must became profesional. There is many entry point to reach it, and for that goals, teachers had not reach with relax behaviour. But, the teachers must not became pesimistic, because many mass media give them many way to action, special for audience they give the public sphere for writing aspiration or opinion.The printing mass media have extra ordinary power to multiplier of knowledge, and to reach a lot of people. Of cource of that, the printer mass media, is the representative way for many teachers expression they aspiration and opinion.Congratulation, and maximizes that way to reach predicate the professional teachers at the fature.  
BAHASA TUBUH PEREMPUAN DALAM IKLAN KOSMETIKA DI TELEVISI ( SEBUAH ANALISIS WACANA) Witjaksana, Gunawan; Samudi, Samudi
Jurnal The Messenger Vol. 2 No. 1 (2010): January-June
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/themessenger.v2i1.279

Abstract

In the era of liberalization that characterized the television media with comodification various impressions to attract viewers, in many ways carried on various kinds of impressions displayed. No exception impressions cosmetic ads which in practice is clearly a lot of exploiting women's body language to attract the audience that they ultimately want to use the products offered. Cosmetics with herbs ad exploits women's bodies are often ignored ethics, especially related to KPI P3SPS and cultural and religious views of society and the rights of adolescents and women. The impact is certainly there was a negative. For that research using discourse analysis techniques to examine the use of body language in women's cosmetics advertisements on television to be attractive for the study. The goal is clear to see how the exploitation of women's body language in advertisements on television cosmetics. Through discourse analysis method of recording by cosmetics ads on television, and then analyzed by discourse analysis, it can be concluded that, of cosmetics advertisements on television were likely to utilize and exploit the   perfect female body , in order to reach an audience sympathetic to using products that offered them. Unfortunately, the exploitation of women's body language in the cosmetics ads, less attention to ethical and religious views of the majority of Muslims in Indonesia, so the ad tend ignore the interests of general public and particularly children, adolescents, and women themselves.
Co-Authors Samudi Samudi