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All Journal Kanal : Jurnal Ilmu Komunikasi Indonesian Journal of Cultural and Community Development Jurnal Spektrum Komunikasi
Sufyanto Sufyanto
Muhammadiyah Sidoarjo University
Arts Humanities Languange, Linguistic, Communication & Media Social Sciences

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Journal : Kanal : Jurnal Ilmu Komunikasi

 1 
Ojung As A Cultural Tradition of Calling for Rain In Tongas Kulon Village, Probolinggo Chumairo Chumairo; Sufyanto Sufyanto
Kanal: Jurnal Ilmu Komunikasi Vol 11 No 1 (2022): September
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/kanal.v11i1.1709

Abstract

This study aims to describe and explain the meaning of communicative messages in the ojung tradition in Tongas Kulon Village, Probolinggo. That the local cultural traditions in Tongas village which are often believed to be a prayer to ask for rain. The ancestral cultural traditions that are still closely believed but cannot be understood in terms of the meaning contained therein. This research method is descriptive qualitative using Symbolic Interactionism approach by George H. Mead, with Snowball Sampling technique was used to determine informants. Data was collected was by means of semi-structured interviews, observation, and documentation, as well as literature review relevant to cultural traditions. The result of this study indicate that the meaning of communicative messages in the ojung tradition in Tongas Kulon Village, Probolinggo by communicating in the form of symbols on devices that have been interpreted, include: (a) a strong and successful personality, (b) purity of heart in oneself each person, (c) human relationship with Nature and God, (d) beauty and honesty. The communicative message conveyed is also an embodiment of prayer to ask for rain, and mercy and to maintain friendship between residents. The moral message contained is that traditions have ancestral cultural values, with people who respect each other’s ancestral culture in the form of their respective beliefs and beliefs about traditions, as well as prayers and hopes that can be answered. And as a forum for closer friendship between people, so as to create a harmonious life among each other.
PANORAMA HISTORY OF SOCIAL EXCHANGE THEORY: SEJARAH PANORAMA TEORI PERTUKARAN SOSIAL Sufyanto, Sufyanto
Kanal: Jurnal Ilmu Komunikasi Vol. 13 No. 1 (2024): September
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/kanal.v13i1.1800

Abstract

This study discusses the history and development of social exchange theory, focusing on basic concepts such as giving, receiving, and returning. This theory is influenced by various figures, including Marcel Mauss, George Homans, and Peter Blau. Mauss in "The Gift, Forms and Functions Exchange in Archaic Societies" articulates giving as a form of exchange involving obligations to receive, give, and return. Homans in "Social Behavior: Its Elementary Forms" explains social behavior as an exchange of activities and gifts, while Blau in "Exchange and Power in Social Life" analyzes more complex social structures and regulates social power through the exchange process. This study uses a literature review approach to understand the history and development of social exchange theory, as well as to analyze the relationship between social behavior and the social environment. The results of the study show that social exchange theory provides broad insights into how society creates and maintains social organizations through exchange. Thus, this study makes a significant contribution to understanding social exchange theory and its applications in various social contexts.
Co-Authors Ade Fega Mei Lusi Ana Chumairo Chumairo Khoirul Nasikhin Mochammad Robi Ardiansyah Supiatun