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eva karla
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PENGEMBANGAN SISTEM INFORMASI PILIHAN PASANGAN HIDUP MENGGUNAKAN PEMODELAN PROFILE MATCHING eva karla; stevianus
LIAISON JOURNAL OF BEST Vol. 1 No. 01 (2022): LIAISON JOURNAL OF BEST
Publisher : IULI Publisher

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Abstract

PENGEMBANGAN SISTEM INFORMASI PILIHAN PASANGAN HIDUP MENGGUNAKAN PEMODELAN PROFILE MATCHING
Aplikasi Pemesanan Pakaian Olahraga Pada Apparel Store Berbasis Android stevianus; eva karla
Liaison Journal of Engineering Vol. 2 No. 2 (2022): Vol 2, No 2, Desember 2022
Publisher : Liaison Journal of Engineering

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Abstract

Many of us often neglect exercise, but we must understand how important it is for our health. The author created and developed this application to make it easier for users to learn the sportswear they need and place direct orders. The writer's research went through the following stages: (1) Performing analysis and data collection; (2) Designing applications; (3) Develop applications using Visual Studio Code and Flutter Framework as well as the Dart programming language; and (4) Test the app's functionality across three devices and users. The results of testing the app's features were positive, and everything worked. Testing on three different smartphones revealed that the program works without a hitch and has a great display. Users can access test results by filling out a questionnaire that is distributed to the user community. This survey allows users to rate the appearance, functionality and usability of the program.Keyword: Android, Sport Store, Apparel, clothes
PENGARUH DIGITAL MARKETING DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN PRODUK DI SHOPEE Eva Karla; Stevianus Stevianus; Muji Santoso
Jurnal Widya Vol. 4 No. 2 (2023): Vol 4 No 2 (2023)
Publisher : Akademi Manajemen Informatika dan Komputer Widyaloka

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Keputusan pembelian menggambarkan tahapan dimana konsumen mempertimbangkan beberapa aspek serta alibi yang menguatkan konsumen guna memutuskan membeli sesuatu produk maupun jasa tertentu. Perusahaan harus mempunyai strategi pemasaran yang tepat untuk produk yang dihasilkannya seperti memberikan kualitas produk dengan mutu terjaga sehingga dapat memberikan harga sesuai. Berkembangnya teknologi informasi dimanfaatkan di sektor perdagangan yaitu dengan penggunaan teknologi digital marketing yang menjadikan konsumen lebih mudah, aman dan nyaman dalam melakukan transaksi. Penelitian ini bertujuan untuk menganalisa seberapa besar pengaruh digital marketing dan harga terhadap keputusan pembelian produk di shopee. Data yang digunakan adalah data primer yang berasal dari kuesioner yang disebar secara online dengan jumlah responden sebanyak 100 orang yang dipilih secara acak. Teknik sampling pada riset ini memakai tata cara metode Probability Sampling. Analisa data menggunakan analisa regresi linier berganda. Hasil penelitian menunjukkan bahwa variabel digital marketing dan harga secara parsial berpengaruh signifikan terhadap keputusan pembelian. Secara simultan digital marketing dan harga secara bersama-sama berpengaruh terhadap keputusan pembelian.
Co-Authors Muji Santoso stevianus Stevianus Stevianus